Sales and Marketing Analyst

The Sales and Marketing Analyst at Mooney Farms will use data to support sales growth and marketing decision-making. Working onsite in Chico, CA, this role partners with Sales, Marketing, and Accounting to evaluate performance, measure promotional results, and help improve return on marketing investment.

Location and Employment Details

• Location: Chico, CA (onsite)
• Job type: Full-time
• Work model: In person
• Expected hours: 40.0 hours per week
• Pay: $30.00 - $35.00 per hour

Role Summary

The position supports sales growth and marketing initiatives through data-driven analysis and business insights. Key focus areas include customer performance, promotional effectiveness, digital marketing investment evaluation, and sales trend analysis. The analyst will collaborate across Sales, Marketing, and Accounting to improve outcomes.

Key Responsibilities

• Analyze customer sales performance, trends, and profitability to uncover growth opportunities.
• Assess marketing campaign and promotional program effectiveness, including digital advertising across platforms such as Instacart, DoorDash, Uber Eats, Amazon, Walmart.com, and other retail partners.
• Track KPI performance and produce reports with actionable recommendations for management.
• Create and maintain recurring sales, marketing, and customer performance reporting.
• Support forecasting, promotional planning, pricing analysis, and customer business reviews.
• Coordinate with Sales and Marketing to identify ways to increase sales and improve marketing investment return.
• Support trade shows, customer presentations, product launches, and other sales and marketing initiatives.
• Maintain accurate records and reporting while ensuring data integrity across multiple systems.
• Identify process improvements and develop tools to increase reporting efficiency and strengthen decision-making.
• Complete additional projects and analyses as assigned.

Required and Preferred Qualifications

• Experience: 2-5 years of experience in sales analysis, marketing analytics, consumer products, retail, or a related field (preferred). Marketing analytics experience is required with 2 years.
• Education: Bachelor’s degree in Marketing, Business Administration, Finance, Analytics, Economics, or a related field (preferred).
• Software: Highly proficient in Microsoft Excel, including advanced analytical tools and data management.
• Skills: Strong analytical and problem-solving abilities, with experience translating data into meaningful business insights and communicating them clearly.
• Business knowledge: Understanding of retail math, promotional analysis, and sales performance metrics.
• Work style: Excellent organization, strong attention to detail, and the ability to prioritize multiple projects independently with minimal supervision.
• Communication: Strong written and verbal communication skills.
• Collaboration: Ability to work cross-functionally with Sales, Marketing, Finance, and Operations.
• Industry exposure: Experience with consumer packaged goods (CPG), retail, or food manufacturing is preferred.

Tools and Platforms

• Microsoft Excel
• Instacart
• DoorDash
• Uber Eats
• Amazon
• Walmart.com

Benefits

• 401(k)
• Dental insurance
• Health insurance
• Life insurance
• Paid time off

Relocation

• Ability to relocate: Chico, CA 95973 (preferred)