Marketing Coordinator
Job Description
This part-time Marketing Coordinator role supports growth across five local The Joint Chiropractic clinics in Valrico through community outreach, social content, and influencer relationships.
Responsibilities
- Represent The Joint Chiropractic at local events, community gatherings, and promotional opportunities
- Set up and manage marketing tables at events and explain the services, including what makes The Joint Chiropractic different
- Identify and build relationships with local social media influencers, content creators, and community personalities
- Coordinate influencer visits to clinics and develop promotional opportunities that benefit both parties
- Support authentic video content creation with influencers featuring clinics, chiropractors, and patient experience
- Develop and coordinate local marketing initiatives to increase awareness and generate new patients
- Find and pursue marketing opportunities with businesses, organizations, events, and community groups
- Assist with planning and creating social media content for clinics
- Direct and coordinate staff participation for photos, videos, and other social media needs
- Help maintain a consistent, engaging presence across social media platforms
- Track which relationships, events, and promotions perform well, and expand on what works
- Bring new ideas for increasing local visibility and reaching potential patients
- Represent the company professionally and maintain positive relationships with community partners and influencers
- Travel between all five clinic locations as needed
Requirements
- Outgoing, personable, and able to communicate effectively
- Comfortable approaching strangers and starting conversations
- Strong networking and relationship-building skills
- Comfortable speaking with business owners, event organizers, influencers, and members of the public
- Active understanding of social media platforms, with emphasis on Instagram and TikTok
- Creative mindset with the ability to recognize engaging content opportunities
- Organized and capable of managing multiple relationships and marketing projects
- Comfortable directing others and getting staff involved in content creation
- Self-motivated and able to work independently with minimal supervision
- Professional and energetic, comfortable representing a healthcare brand in public
- Ability to travel between Brandon, Riverview, New Tampa, Bloomingdale, and Land O’ Lakes
- Reliable transportation to travel between clinic locations and local events
- Weekend and occasional evening availability required
Tools & Technologies
- TikTok
Work Details
- Location: Valrico, FL (in person)
- Job type: Part time
- Expected hours: 10.0 – 20.0 per week
- Onsite support: All five clinics including Brandon, Riverview, New Tampa, Bloomingdale, and Land O’ Lakes
Compensation
- Pay rate: $18.00 per hour
Benefits
- Employee discount
- Paid time off
About The Joint Chiropractic
- Improving quality of life through affordable chiropractic care
- Provides convenient, affordable, drug-free chiropractic care in a welcoming environment