Marketing and Sales Specialist

Casa de las Campanas is seeking a Marketing and Sales Specialist to support brand awareness, lead generation, and occupancy-focused outreach in San Diego.

Responsibilities

• Partner with a contracted advertising agency to ensure marketing materials align with the community brand identity and mission
• Oversee production of print, digital, and multimedia assets including brochures, newsletters, advertisements, and promotional materials
• Follow direction from the Director to maintain the website and manage engagement across social media platforms to drive inquiries
• Plan and coordinate community outreach activities such as events, open houses, seminars, and other initiatives for prospective residents
• Collaborate with the sales team on targeted campaigns and tools to support lead nurturing and conversion
• Track and report lead generation metrics, occupancy goals, and campaign performance
• Build relationships with local organizations, referral sources, and media outlets to increase community visibility
• Manage public relations activities, including press releases and community storytelling opportunities
• Act as a brand ambassador within the community and at external events

Requirements

• 3 to 5 years of marketing and sales experience, ideally in senior living, healthcare, or hospitality
• Strong understanding of digital marketing, analytics, and CRM systems
• Exceptional written, verbal, and interpersonal communication skills

Technologies

• CRM systems
• Social media platforms

Compensation & Location

• San Diego, CA (onsite)
• $34.00 - $36.00 per hour

Benefits

• $0 employee cost share for medical insurance
• Medical, Dental, and Vision Insurance
• $5,000 Education Scholarship
• Tuition reimbursement program
• Employee appreciation bonus (funded by residents)
• DailyPay
• Life insurance
• 403(b) retirement plan with employer match
• PTO and paid holidays
• Pet insurance
• AFLAC
• Long-term disability insurance
• Exceptional work environment described as engaging and fun
• Monthly Employee Engagement Activities

Screening & Compliance

• All employees must be able to pass background checks as required by a licensed residential care facility (fitness for duty physical, fingerprinting, employment references)
• Some roles require questions about COVID-19 vaccination status

Workplace Promises

• Greet others warmly, by name, with a smile
• Treat everyone with courteous respect
• Anticipate needs and act accordingly
• Listen and respond enthusiastically in a timely manner
• Hold self and others accountable
• Make people feel important
• Embrace and value differences
• Maintain high professionalism in conduct and appearance
• Pay attention to details