E-Commerce & Marketing Manager, EU
Job Description
Simplehuman is hiring a full-time E-Commerce & Marketing Manager, EU to expand the EU direct-to-consumer web business and drive performance from awareness through conversion.
Responsibilities
- Own performance for EU Shopify sites, covering site merchandising, product pages, promotions, checkout, and conversion rate.
- Plan and execute performance marketing across paid search, paid social, and affiliates to drive traffic, new customer acquisition, and revenue by market.
- Build and manage email and lifecycle programs, including campaign execution, automated flows, segmentation, and list growth to support repeat purchases and refill subscriptions.
- Create the EU e-commerce and marketing plan and promotional calendar; set targets by market and continuously improve based on results.
- Adapt content, campaigns, and promotions by country in partnership with creative and local partners to keep messaging accurate and on-brand.
- Collaborate with EU operations on inventory, fulfillment, customer service, and launches, including demand and stock planning.
- Partner with creative, sales, and product teams on new product introductions.
- Track and report KPIs including traffic, conversion, ROAS, CAC, and revenue by market; share weekly and monthly performance insights with leadership.
- Manage the EU marketing budget and allocate spend across channels based on performance.
- Work across European time zones, including occasional early-morning calls and travel to Europe as needed.
Requirements
- Bachelor's degree in Marketing, Business, or a related field.
- 3 to 5 years of experience in e-commerce and/or digital marketing, preferably in consumer products.
- Hands-on experience managing a Shopify or Shopify Plus storefront.
- Proven experience running email marketing programs using Klaviyo (or similar) and performance marketing campaigns across Google, Meta, and other paid channels.
- Experience marketing to European customers or managing multi-country, multi-language sites is a strong plus.
- Strong analytical skills using Google Analytics, Shopify reporting, and Excel to drive decisions.
- Working knowledge of EU e-commerce considerations including VAT-inclusive pricing, GDPR, and cookie consent.
- Highly organized self-starter with strong attention to detail and a results-driven mindset.
- Excellent communication skills and ability to work across teams and time zones.
- Fluency in French, German, Italian, Spanish, or Dutch is a plus.
Technologies
- Shopify
- Shopify Plus
- Klaviyo
- Google Analytics
- Meta
- Excel
Benefits
- Great benefits
- Competitive compensation
- Generous Simplehuman product discounts
- Work hard, play hard tradition
Location & Employment Details
- Torrance, CA (onsite)
- Full-time role
- Works closely with Europe operations and cross-functional teams
- EU sites include France, Germany, Ireland, Italy, the Netherlands, and Spain