Digital Marketing Specialist / Marketing Communications

We are seeking a Digital Marketing Specialist / Marketing Communications to plan, develop, and execute campaigns, manage print and digital materials, and collaborate with Sales, Product Management, Customer Service, and Leadership to support branding, sales, and communications.

Responsibilities

• Plan, develop, and execute marketing campaigns aligned with company initiatives, product launches, promotions, and sales goals.
• Design and produce brochures, catalogs, flyers, ads, trade show graphics, signage, packaging, presentations, and other collateral.
• Oversee website content, email marketing campaigns, and social media communications.
• Coordinate marketing efforts for trade shows, industry events, and promotional campaigns.
• Capture and edit product, event, and lifestyle photography for use across print and digital channels.
• Manage relationships with print vendors, promotional suppliers, photographers, and other marketing partners.
• Prepare production-ready artwork and oversee print production from proofs to final delivery.
• Develop customer-facing and internal communications that support business objectives.
• Collaborate with Sales, Customer Service, Product Management, and Executive Leadership to back marketing initiatives and business goals.
• Coordinate distributor marketing requests and customer communications.
• Manage multiple marketing projects concurrently while maintaining deadlines, quality, and brand consistency.
• Monitor marketing performance and propose improvements using analytics and reporting.

Requirements

• Bachelor's degree in marketing, communications, graphic design, business, or related field.
• Minimum 2 to 3 years of professional experience in marketing, communications, or graphic design.
• Proficiency in Adobe Creative Suite (Illustrator, InDesign, Photoshop, Acrobat).
• Experience with Microsoft Office Suite and Canva.
• Experience managing print production and coordinating with external vendors.
• Strong understanding of digital marketing, email campaigns, website content management, and social media platforms.
• Professional photography and photo editing experience preferred.
• Excellent written, verbal, and interpersonal communication skills.
• Strong organizational, time management, and project management abilities with the capacity to handle multiple priorities.
• Attention to detail and commitment to high quality work.
• Ability to work independently while collaborating across multiple departments.

Technologies

• Adobe Creative Suite
• Illustrator
• InDesign
• Photoshop
• Acrobat
• Microsoft Office Suite
• Canva

Benefits

• Medical, dental, vision, life and disability insurance options
• Wellness programs to support wellbeing
• Vacation and personal time off
• Parental leave for mothers and fathers
• 401k with employer matching from Day One
• Tuition reimbursement program
• Learn and grow opportunities to advance your career
• 24/7 access to LinkedIn Learning courses
• Employee assistance programs
• Unlimited referral reward bonuses
• Corporate discounts for shopping, travel, and more

What We Prefer

• Background with automotive, technical, or specialized portfolio products
• Experience with inventory forecasting, replenishment modeling, and demand planning

Ways of Working

This role is onsite with hybrid options in Rocky Mount, North Carolina.

What We Offer

• Comprehensive benefits including medical, dental, vision, life and disability coverage
• Wellness programs to support health and wellbeing
• Vacation and personal time off
• Parental leave for new parents
• 401k with company matching from day one
• Tuition reimbursement and ongoing learning opportunities
• Learn and Grow program to support internal advancement
• Access to thousands of LinkedIn Learning courses
• Employee assistance programs and referral rewards
• Corporate discounts for shopping and travel

Why Join Dormakaba

Key Systems, part of the dormakaba group, is a global leader in locksmithing and automotive locksmithing, offering a broad portfolio including vehicle key cloning and programming devices, residential key duplication solutions, and professional key machines. Dormakaba supports diversity and equal opportunity, with a workplace that values inclusion and treats all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.