Marketing Communications Graphic Design Specialist

Bobrick Washroom Equipment, Inc. offers a full benefits package, time off, and compensation of $85,000 to $95,000 per year based on experience. This onsite role (North Hollywood, CA) blends graphic design, technical documentation, and digital content creation across Bobrick and its brands, with support for skill growth through an Educational Assistance Program.

What you’ll do

The Marketing Communications and Design Specialist creates and maintains technical collateral and digital product content. You will manage accurate content updates across websites and email, applying typography, layout, and brand standards while coordinating reviews, approvals, and launch deliverables.

• Create, revise, and maintain technical data sheets, installation instructions, customer service documents, service and parts manuals, technical bulletins, maintenance guides, product labels, carton imprint layouts, country of origin documentation, warranties, and guide specifications.
• Coordinate technical reviews and approvals with Product Management to support timely releases.
• Design and format technical collateral, including updates to sell sheets, brochures, continuing education presentations, and training materials, plus business cards using approved templates.
• Edit and prepare product imagery for print and digital use.
• Follow established launch processes and checklists, track deliverables, reviews, and approvals, and meet launch timelines.
• Build and maintain product pages, landing pages, and reusable content components in WordPress or the applicable CMS.
• Write and modify HTML and CSS to implement approved designs, create responsive layouts, and troubleshoot routine front-end issues.
• Test changes across browsers and screen sizes, check accessibility and functionality, and document and escalate changes requiring developer support.
• Keep approved copy, imagery, downloads, and links current across brand websites, Bobrick Resources, the Technical Reference Library, and ATS/Bobrick Digital Spec Builder.
• Manage add/replace workflows for approved assets, coordinate removal of obsolete or discontinued product content, and support translation requests for print and digital materials.
• Coordinate requests and publication of Revit (.rfa) and CAD (.dwg) files with internal and external stakeholders.
• Troubleshoot and build HubSpot email templates using HTML and inline CSS, adapt templates for campaigns, prepare mailing lists, and support trade show and marketing initiatives.
• Coordinate translation revisions, vendor edits, internal reviews, and print vendor reprints by reviewing artwork, proofs, and file versions.
• Maintain organized source files, manage concurrent assignments, ensure version control, and verify accuracy and brand consistency before publication.
• Adapt communications for architects, designers, specifiers, facility managers, and distributors, resolve routine issues, and escalate technical questions or conflicting priorities to the appropriate lead.
• Use approved AI tools to support drafting and editing workflows with human review and compliance with company policies.
• Collaborate on special marketing projects and other assigned duties, while maintaining a safe work environment and reporting unsafe conditions.

What you bring

• A bachelor’s degree in graphic design, marketing, communications, or a related field, or an equivalent combination of education, training, and relevant experience.
• Hands-on experience in marketing communications, graphic design, or production design, with a demonstrated ability to produce polished print and digital materials.
• A portfolio showing layout, typography, image editing, and consistent application of brand standards (product collateral, technical documents, or digital marketing assets are especially relevant).
• Proficiency in Adobe InDesign, Illustrator, and Photoshop for layout and production of print-ready and digital files.
• Ability to translate detailed product information into clear materials and adapt established designs across formats and audiences.
• Proficiency in writing and modifying HTML and CSS for responsive website content and email templates, including diagnosing routine layout and styling issues.
• Experience publishing and maintaining content in WordPress (or comparable CMS) and building/editing email templates in HubSpot (or comparable platform).
• Ability to use browser developer tools to inspect pages, identify front-end issues, test fixes, and communicate findings clearly to Digital Marketing and external developers.
• Strong writing, editing, and proofreading skills, including interpreting technical documentation and confirming product details with subject matter experts.
• Strong organization, attention to detail, version control, and prioritization across multiple deadlines.
• Ability to work independently and collaborate with internal teams and vendors through review and approval processes.
• Proficiency in Microsoft 365, including PowerPoint, Word, and Excel.

Schedule and location

• Onsite, Monday-Friday, 8:00AM - 5:00PM
• North Hollywood, CA (must reside within commuting distance)

Benefits

• Medical/Dental/Vision
• 401(k) Retirement Plan
• Year-end Bonuses
• Life and AD&D
• Long- and Short-Term Disability Insurance
• Flexible Spending Account (FSA)
• Health Savings Account (HSA)
• Paid time off for vacation, sick and personal days
• Parental Leave
• Educational Assistance Program
• Employee Assistance Program
• Pet Insurance

Preferred experience

• Technical product documentation, manufacturing, B2B marketing, or communications for architecture, design, or building products.
• HubSpot email marketing
• Adobe Lightroom and Bridge; coordination of translations, print production, or continuing education materials
• Familiarity with Revit, AutoCAD, or similar BIM/CAD applications sufficient to review, organize, and coordinate technical files with specialists
• Experience using approved AI tools for content or production workflows, with careful review of accuracy and quality