Digital Marketing Associate
Job Description
Queenstown Bank is seeking a Digital Marketing Associate to support its marketing and communications efforts with a focus on digital content and customer engagement. This onsite role in Queenstown, MD helps build a consistent brand presence across social media, websites, email, advertising, and other approved marketing channels.
What you’ll do
- Create, schedule, publish, and monitor content across the Bank’s social media platforms.
- Assist with digital campaign execution aimed at promoting deposits, lending, customer engagement, brand awareness, and other approved business objectives.
- Maintain and update website content, including product details, promotions, community information, and other timely updates (subject to appropriate review and approval).
- Support email marketing efforts including content development, list coordination, scheduling, testing, and performance tracking.
- Create and edit marketing materials using appropriate design and content-development tools.
- Help with digital advertising activities such as paid social, search, display, and other applicable digital campaigns.
- Monitor marketing metrics including social performance, website traffic, email engagement, digital advertising results, and compile reports or summaries for the Marketing Manager.
- Support development of branch materials, signage, promotional items, advertisements, and other marketing collateral.
- Maintain brand consistency across digital and printed communications.
- Coordinate marketing requests from branches and departments under the direction of the Marketing Manager.
- Liaise with third-party marketing vendors as directed to support clear communication and continuity.
- Assist with project tracking, deadlines, approvals, and follow-up for assigned marketing activities.
- Support community events, sponsorships, and Bank promotional activities, including occasional events outside normal business hours.
- Follow Bank policies and procedures required by federal and state statutes, laws, and regulatory rules.
- Comply with the Company’s Safety and Security Policies and Procedures.
- Uphold behavioral standards and Core Values: Trust, Customer Commitment, Teamwork, Excellence and Performance.
- Perform other duties as assigned by management.
Qualifications
- Associate’s or bachelor’s degree in marketing, communications, business, digital media, or a related field preferred.
- 1 to 3 years of marketing, communications, social media, or related experience preferred (relevant internships or demonstrated digital marketing experience may be considered).
- Experience creating and managing social media content.
- Familiarity with website content management, email marketing, digital advertising, SEO, and marketing analytics.
- Experience with Canva, Adobe Creative Suite, or similar design tools preferred.
- Strong writing, editing, proofreading, and verbal communication skills.
- Strong attention to detail and organizational skills.
- Ability to manage multiple assignments, priorities, and deadlines.
- Ability to exercise sound judgment when communicating on behalf of the Bank.
- Financial services or other regulated-industry experience helpful but not required.
- Willingness to learn banking products, services, regulatory requirements, and the communities served by the Bank.
Tools you may use
- Canva
- Adobe Creative Suite
Compensation and location
- Location: Queenstown, MD (onsite)
- Pay range: USD 22 to 27 per hour
- The posted pay range reflects a good faith estimate. Actual compensation may vary based on relevant experience, skills, internal equity, tenure, performance, and location.
Benefits
- Medical, Dental and Vision insurance offered 1st of the month following 30 days of employment
- Paid Time Off (PTO) starts at 3 weeks per calendar year (prorated for new hires based on start date)
- 12 paid holidays, including Birthday
- 401K retirement plan with up to a 4% Company match and immediate vesting
- Tuition Reimbursement
- Employer paid life insurance
- Employer paid disability insurance
- Voluntary life and disability insurance
- Employee Assistance Program
- Employee Discounts and Perks
Work environment and physical demands
- Mobility sufficient to perform activities required of the position, including travel to branch and vendor locations
- Manual dexterity for functional operation of office equipment such as computers and calculators
- Ability to actively engage in communications with internal and external customers
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