B2B Marketing Coordinator
Job Description
Own the growth. This part-time B2B Marketing Coordinator role at Inner Peak AI is built for hands-on impact: you will take responsibility for expanding the company’s digital presence, growing audience engagement, and running paid campaigns that support pipeline. You will work closely with senior leadership and contribute to go-to-market efforts from day one.
Real visibility and learning in an early-stage AI company. You’ll have direct access to senior leadership and exposure to go-to-market strategy as the company scales. If you want a role where you learn by doing, this position is designed to give you measurable outcomes, a portfolio you can discuss, and mentorship from experienced operators who have built and scaled revenue functions across healthcare, education, and digital commerce.
Responsibilities
- Build out a drip email campaign for Inner Peak prospects
- Own and grow Inner Peak’s LinkedIn presence, including content strategy, posting cadence, engagement, and follower growth
- Manage and grow additional social channels such as Instagram and TikTok
- Plan, launch, and optimize paid advertising campaigns across LinkedIn Ads, Meta Ads, and Google Ads to drive awareness and lead generation
- Create compelling content tailored to K-12 administrators and university leaders
- Track and report on key growth metrics including impressions, engagement, follower growth, and ad performance
- Identify and test new channels and tactics to expand Inner Peak’s digital footprint
- Collaborate with sales and leadership to align marketing output with revenue goals
Requirements
- Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field
- Hands-on experience managing LinkedIn or other social media channels, personally or professionally
- Familiarity with paid advertising platforms; LinkedIn Ads or Meta Ads experience is a strong plus
- Creative ability to produce content that stops the scroll and drives action
- Entrepreneurial mindset with the initiative to bring ideas and execute them
- Strong written communication skills for a professional B2B audience
- Comfort working in ambiguity and adapting as priorities shift in a startup environment
What You’ll Work With
- LinkedIn, Instagram, TikTok
- LinkedIn Ads, Meta Ads, Google Ads
Work Location
Remote