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Job Description

The Performance Marketing Coordinator supports the brand’s paid media program across Affiliate, Paid Social, and Paid Search, managing end-to-end campaign operations under the supervision of the Senior Manager of Performance Marketing.

Responsibilities

  • Oversee the creation and delivery of creative assets for Affiliate, Paid Search, and Paid Social, coordinating with Project Managers and external agencies to ensure timely submission, thorough auditing, and inclusion of all required details.
  • Manage influencer marketing operations related to creator partnerships, including record-keeping, gifting orders, and performance analysis.
  • Collaborate with cross-functional teams such as Influencer, Site Merchandising, and Operations to provide day-to-day support for paid media execution across Affiliate, Paid Social, and Paid Search.
  • Analyze creative performance and facilitate testing of new messaging, formats, and ad units in partnership with Creative and agency teams.
  • Contribute to the paid media briefing process for product launches, promotions, brand moments, and nimble content opportunities.
  • Streamline workflows to improve efficiency, accuracy, and relevancy of paid media operations.

Requirements

  • 0-3 years of experience in a marketing role.
  • Extremely detail-oriented, organized, and skilled in time management.
  • Ability to manage multiple workstreams concurrently.
  • Proficiency in Excel is a plus.
  • Previous experience at an agency or at a retail direct-to-consumer brand is a plus.
  • A collaborative team player with a proven ability to work in a team environment.

Technologies

  • Excel

Benefits

  • Health & Well-being
  • Associate Discount
  • Summer Fridays
  • Community Impact
  • Winter Break

Our Story

We believe that great style starts with thoughtful design. Since 2006, Madewell has offered premium denim and foundational wardrobe pieces for men and women, balancing quality, authenticity, and versatility. From signature jeans crafted by denim specialists to the essential tee, versatile footwear, and timeless leather goods, Madewell pieces are built with care.

Madewell's commitment to diversity, equity, belonging, and sustainability has earned industry recognition, underscoring a dedication to fostering an inclusive and sustainable workplace.

Reports To

Reports to: Senior Manager, Performance Marketing

Location

Location: New York, NY (hybrid)

Hourly Range

Hourly range: $25.48 - $29.74 per hour

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