Marketing Specialist

Goodwill Industries of Northeast Ohio and Northwest Pennsylvania offers a part-time opportunity for a creative, digitally savvy Marketing Specialist to help tell the Goodwill story and build brand awareness across the region. You will work with a mission-driven team where your marketing efforts support community outreach and mission services, creating real impact through content, campaigns, and organization-wide materials. The role is based onsite in Ashtabula, OH and is paid $20 per hour.

What you’ll do

• Create engaging content that highlights Goodwill’s mission, programs, services, employees, and the people we serve.
• Manage digital marketing across social media, online platforms, and other digital channels, keeping content visually appealing, on-brand, and optimized for search and engagement.
• Design and produce marketing materials such as store signage, promotional displays, branded uniforms, vehicle wraps, and other organization-wide items.
• Coordinate marketing requests from internal teams, managing signage and messaging orders from creation through delivery and tracking.
• Develop creative concepts, promotions, and campaigns that support Goodwill’s reputation and organizational goals.
• Collaborate across departments to coordinate communications projects, gather information, and maintain consistent messaging.
• Stay current with digital marketing practices, emerging trends, and opportunities to improve content and outreach.
• Perform other duties as assigned.

What we’re looking for

• Strong written and verbal communication skills, including the ability to create compelling content for different audiences.
• Advanced digital literacy and comfort managing online platforms and digital communications.
• Experience using graphic design or creative software.
• Strong attention to detail, organization, and project coordination skills.
• Creativity and the ability to develop fresh ideas that support brand awareness and engagement.
• Ability to manage multiple projects, meet deadlines, and adapt to changing priorities.
• A collaborative approach and commitment to Goodwill’s mission, culture, and continuous improvement.

Education & experience

• High school diploma or GED required.
• Four-year degree in Marketing, Business Management, Communications, or a related field preferred.
• Experience in nonprofit marketing or community outreach preferred.
• Experience creating digital content, marketing materials, or promotional campaigns is a plus.

Benefits

• Part-time opportunity to grow your marketing career
• Creative freedom to develop fresh ideas and campaigns
• Opportunities to support community outreach and mission services
• A mission-driven team where your work makes a difference

Work environment

• Primarily office-based in a climate-controlled environment.
• Occasional exposure to dust, lint, and other irritants associated with donated goods.
• Occasional outdoor work and exposure to weather conditions.
• Occasional evening or weekend hours may be required.
• Ability to work in a fast-paced environment, manage short deadlines, and balance multiple priorities.