Bowles Rice is seeking a Marketing Coordinator to join the Marketing and Business Development team in Charleston, WV (onsite), supporting initiatives across events, social media, website content, and public relations to grow the firm’s visibility and client engagement.

Responsibilities

Track and coordinate corporate sponsorships, attorney and firm memberships, industry meetings, conferences, and other marketing initiatives
Proactively identify and monitor potential matters for internal and external promotion, including public relations opportunities, website updates, e-alerts, and other communications
Manage the firm’s internal and external events process, including invitation preparation and distribution, mailing list and RSVP management, venue coordination, logistics, and on-site support with team members and vendors
Assist with management of the firm’s social media platforms, including content creation, campaign promotion, analytics tracking and reporting, and responding to inquiries
Regularly review the firm’s website and proactively recommend updates to keep content accurate, engaging, and current
Collaborate with the design team to develop and update marketing materials, including advertisements, brochures, posters, and other collateral
Manage the firm’s client database and mailing lists using the firm’s CRM platform to support email campaigns, e-alerts, blog posts, and other communications
Ensure attorney biographies, experience lists, and other marketing credentials are accurate, up to date, and consistently formatted
Attend selected practice group meetings and document key discussion points, action items, and follow-up opportunities

Requirements

A degree or professional qualification with marketing, communications, public relations, journalism, graphic design, or related component is preferred
Internships, campus leadership, freelance work, or other marketing-related experience is a plus, but we’re happy to train the right candidate
Proficiency with Microsoft Office is required
Experience with Adobe Creative Cloud applications, including Photoshop, Illustrator, and InDesign, is a plus
Strong written and verbal communication skills, attention to detail, and excellent organizational abilities
A collaborative mindset, a willingness to learn, and the ability to manage multiple projects in a fast-paced environment
Curiosity, creativity, initiative, and a positive attitude

Technologies

Microsoft Office
Adobe Creative Cloud applications (Photoshop, Illustrator, InDesign)
CRM platform

Benefits

Hands-on experience across multiple areas of marketing and business development
Mentorship from an experienced, collaborative marketing team committed to your professional growth
Opportunities to contribute to meaningful projects from day one and see your work make an impact
Experience working directly with firm leadership, attorneys, clients, and vendors
Exposure to a variety of industries, legal practice areas, and marketing strategies that build a strong foundation for your career

About the Role

The Marketing Coordinator supports the firm’s marketing and business development initiatives through a variety of creative, organizational, and administrative responsibilities. You’ll work closely with the Marketing and Business Development team, attorneys, and administrative departments to help execute projects that enhance the firm’s visibility, strengthen client engagement, and support business growth.

Key Relationships

Marketing and Business Development team
Administrative teams
Attorneys

Marketing Coordinator