Marketing & Content Specialist

Davis Saperstein & Salomon P.C. is dedicated to helping the injured, with client satisfaction viewed as equally important to results and victories. In this onsite role in Teaneck, NJ, you will help keep clients informed and help advance the firm’s education and outreach goals by developing legal marketing and content that performs across search and digital channels.

The Marketing & Content Specialist supports day-to-day marketing activities with a strong focus on writing and editing case stories, SEO-driven content, and repurposing materials for website and social media. You will also help maintain an organized editorial workflow, collaborate closely with attorneys, and contribute written assets for campaigns, announcements, and media-related initiatives.

Responsibilities

• Write, edit, and develop legal case write-ups, including settlement and verdict stories, while incorporating SEO best practices
• Draft and edit legal blogs, articles, press releases, website content, newsletters, attorney biographies, award submissions, firm announcements, marketing materials, and other written communications
• Assist in developing and maintaining an organized editorial calendar and content pipeline for consistent production across case write-ups, blogs, and other marketing content
• Support keyword research and identify content opportunities to improve organic search visibility
• Help optimize website and blog content for search performance, readability, relevance, and user experience
• Identify noteworthy cases, settlements, verdicts, attorney accomplishments, community involvement, firm news, and other story angles for compelling content
• Repurpose long-form content for use across the firm’s website, social media platforms, email marketing, newsletters, press materials, and other channels
• Assist with developing concepts, scripts, talking points, interview questions, and other written materials for video and social media
• Proofread and edit marketing and communications for grammar, clarity, tone, consistency, accuracy, and brand standards
• Use AI-powered tools when appropriate to support research, brainstorming, content planning, editing, repurposing, and marketing efficiencies
• Assist with social media content development, scheduling, research, and other digital marketing initiatives
• Conduct research related to marketing opportunities, media outreach, awards, community involvement, and industry trends
• Assist at trade shows, conferences, community events, sponsorships, and other firm-related events
• Provide administrative and project support to the Marketing Department as needed, plus additional marketing, communications, public relations, and firm initiatives as assigned

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, English, Public Relations, or a related field (preferred)
• Exceptional writing, editing, proofreading, and storytelling skills
• Excellent verbal and written communication skills
• Strong attention to detail and commitment to accuracy
• Ability to turn detailed, technical, or complex information into polished, engaging content
• Strong interviewing and information-gathering skills
• Ability to manage multiple projects, priorities, and deadlines simultaneously
• Working understanding of SEO, including SEO-focused content writing, keyword research, content optimization, and digital content best practices
• Highly organized, proactive, resourceful, and eager to learn
• Strong familiarity with digital marketing, content development, and social media platforms
• Comfortable communicating and collaborating with attorneys, clients, vendors, and individuals at all levels
• Knowledge of AI tools and their appropriate use in marketing, content development, research, and workflow efficiency
• Ability to use AI tools thoughtfully and responsibly while maintaining originality, accuracy, quality, and appropriate human oversight
• Proven ability to work independently and collaboratively with a team
• Previous writing experience through internships, employment, school publications, journalism, communications, or a writing portfolio is strongly preferred
• Driver’s license with reliable transportation is a must
• Ability to lift up to 50 lbs.
• Availability to attend overnight trade shows and conferences a few times per year
• Basic graphic design and video editing experience is a plus
• Legal writing or previous experience within a law firm is helpful but not required

Benefits

• Free employee medical coverage, with paid deductible
• Vision and dental coverage at a minimal surcharge
• Life insurance and supplemental disability coverage
• 401(k) plan
• Voluntary AFLAC coverage
• Voluntary Pet Insurance Vet Coverage
• Accrued Paid Sick Leave
• PTO days, along with Major Federal Holidays

Salary: USD 60,000 - 70,000 per year. Location: Teaneck, NJ (onsite).