Marketing and Sales Manager

Bellona USA is seeking an experienced Marketing and Sales Manager to lead commercial operations and support growth across North America. Based in Paterson, NJ in an onsite capacity, this role combines team leadership, strategy, and day-to-day sales execution across both B2B and B2C/D2C channels.

In this position, you will oversee regional sales representatives and independent sales agencies, strengthen dealer and showroom operations, and use forecasting, KPI design, and CRM-driven automation to improve performance and client retention.

Role overview

• Manage sales and marketing leadership, including task assignment, coaching, and performance evaluations
• Build and execute comprehensive sales and marketing strategies spanning traditional B2B wholesale and B2C/D2C e-commerce ecosystems
• Develop from scratch, train, and manage high-performing regional sales representatives and independent sales agencies across the US market
• Own day-to-day commercial operations such as client portfolio expansion, dealer network management, and showroom operations

Commercial planning and performance

• Prepare and review sales forecasts, commercial budgets, margin analyses, and market performance reports for strategic planning
• Design, implement, and optimize sales KPI frameworks, commission schemes, and performance incentives
• Use CRM platforms and sales automation tools to streamline pipeline management and enhance productivity and retention

Collaboration and market awareness

• Coordinate with cross-functional teams and align initiatives with corporate headquarters
• Stay current on industry trends, competitive landscapes, and retail best practices to identify expansion opportunities

Requirements

• Bachelor’s degree in Business Administration, Marketing, or a related field; MBA or advanced degree is a plus
• 10+ years of progressive experience in sales and marketing roles within the home furniture and bedding industries, with a proven track record
• Strong North American market knowledge and an established network within furniture retail chains, distributors, and independent stores, with Tri-State/East Coast focus
• Leadership and interpersonal skills, with the ability to manage decentralized or centralized teams of at least 5–10 members
• Advanced analytical and problem-solving ability, including sales forecasting, budget management, and CRM proficiency (e.g., Salesforce, HubSpot)
• Valid New Jersey driver’s license and willingness to travel extensively in-state and interstate for dealer visits and trade shows
• Ability to perform moderate physical activity and lifting during showroom setups or sample demonstrations, consistent with ADA guidelines
• Ability to prioritize, meet deadlines, and adapt in a fast-paced retail environment
• Professional fluency in English; Turkish proficiency is a distinct advantage for internal corporate communication
• Legal work authorization to reside and work in the US (US Citizen, Green Card, or valid work visa), and reside in or be willing to relocate to NJ; must clear a background check

Technologies

• Salesforce
• HubSpot

Compensation and work details

• Salary: USD 96,000 - 144,000 per year
• Job type: Full-time
• Work location: In person

Benefits

• Comprehensive benefits package including medical, dental, and vision coverage
• 401(k) retirement plan
• Paid time off and holidays
• Professional development opportunities
• Health insurance
• Life insurance

Education: Bachelor’s degree in Business Administration, Marketing, or a related field.