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Job Description

This onsite role in Los Angeles, CA offers USD 88,920 - 209,380 per year and leads Spotlight's organic marketing and promotional product strategy for global entertainment partners on TikTok.

Responsibilities

  • Drive Spotlight's organic marketing and promotional product strategy for film and TV partners worldwide, shaping global and local market approaches
  • Lead IP or title marketing campaigns and creator activations, define success metrics, and manage campaigns from planning through execution
  • Define product and data requirements for promotional features and shepherd them from development to launch
  • Leverage data to analyze performance and continuously optimize campaigns and product features
  • Collaborate with Partnerships to promote Spotlight adoption with entertainment partners
  • Coordinate with cross-functional teams across Product, Partnerships, Data, and Legal to drive success

Requirements

  • Bachelor's degree or higher
  • At least 5 years of experience at a major company in the entertainment industry, digital marketing, or internet content platform/technology
  • Experience in film and TV marketing, especially social marketing, and with digital tech products
  • Strong data analysis, strategic thinking, and problem-solving abilities; capable of diagnosing complex situations, identifying core issues, and building cross-functional operational workstreams to achieve goals
  • Excellent cross-cultural communication, coordination, and proactive initiative execution; results-oriented
  • Demonstrated empathy for publishers, creators, and users

Benefits

  • Medical, dental, and vision insurance
  • 401(k) savings plan with company match
  • Paid parental leave
  • Short-term disability insurance
  • Long-term disability insurance
  • Life insurance
  • Wellbeing benefits
  • Paid holidays (10 per year)
  • Paid sick days (10 per year)
  • Paid Personal Time (17 days per year, prorated upon hire with tenure-based accruals)

For Los Angeles County (Unincorporated) Candidates

  • Interacting with internal and external clients and colleagues, including unsupervised contact when appropriate
  • Appropriately handling and protecting confidential information, including proprietary and trade secrets, and managing access to information technology systems
  • Exercising sound judgment in professional settings

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