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1mo ago

Sales & Marketing Manager – Home Care (High Earning Potential)

Senior Helpers of Central West Hartford West Hartford, CT

West Hartford, CT

1mo ago Closed

$70k - $100k/yr Full time Manager Marketing Account Management

This position is no longer accepting applications (closed Jun 19, 2026).

Job Description

Dynamic Sales and Marketing Manager position in West Hartford, CT focused on leading home care growth and referral development.

Responsibilities

Assess market dynamics, competitor activity, and influential centers to uncover growth opportunities.
Identify local referral sources such as hospitals, senior living communities, physician practices, VA facilities, and related healthcare providers to forge lasting relationships.
Develop and grow new referral sources through in-person meetings, networking, and digital strategies.
Conduct client interviews and coordinate with office staff to ensure timely start of care.
Coordinate and oversee digital marketing activities in collaboration with leadership.
Plan and execute daily networking and relationship-building tasks.
Arrange presentations of Senior Helpers services at healthcare and senior-focused meetings.
Produce weekly activity reports and monitor KPIs and marketing data.
Visit and schedule meetings with decision-makers who can refer clients.
Engage with 8 to 10 referral sources daily to grow referrals and relationships.
Utilize the monthly marketing calendar to coordinate activities across channels.
Represent Senior Helpers at trade shows, conferences, and community networking events.
Network with industry peers to cultivate additional referral sources.
Assist in coordinating marketing and advertising methods, including social media, digital marketing, direct mail, and print ads, with support from the Franchisor's Marketing team.
Maintain and manage a Customer Relationship Management (CRM) system to track contacts and referrals.
Meet or exceed sales objectives while upholding professional representation of the company.

Job Details

Location: West Hartford, CT 06119 (onsite)
Salary: USD 70,000 - 100,000 per year
Education: Associate degree in marketing/healthcare or related field
Experience (minimum): 1 year in home care sales or related field

Qualifications

Associate degree in marketing/healthcare or related field; or three years of related marketing, sales, or business development experience in home care or healthcare in lieu of degree
Minimum one year of healthcare/homecare industry experience in sales strategy or development; preferred
Strong organizational skills and the ability to manage multiple priorities
Excellent rapport-building and follow-up capabilities
Active listening with attention to detail
Effective prioritization in a changing environment
Exceptional written and verbal communication skills
Ability to maintain consistent relationships with prospects and referral sources
Solutions-driven, motivated, and results-oriented with a collaborative mindset
Ability to develop partnerships by securing commitment and buy-in
Understanding of SMART goals and supervisor-set performance targets
Proven sales management experience, preferably in medical or technical sales
Leadership ability with a track record of building high-performing teams
Customer service and account management proficiency
Strong negotiation skills benefiting both company and clients
Excellent communication skills across diverse audiences
Proficiency with Microsoft Word, Excel, PowerPoint, Internet, and Outlook; quick to learn new software
Ability to work independently and as a strong team member
Valid driver's license, clean driving record, and reliable transportation
Willingness to travel within the assigned territory
Experience in homecare sales: 1 year required

Technologies

CRM (Customer Relationship Management system)
Microsoft Word
Microsoft Excel
Microsoft PowerPoint
Outlook
Internet

Benefits

401(k) matching
Health insurance
Paid time off

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2mo ago

Marketing Manager

STARCARE HOME HEALTH LLC Alameda County, CA

Alameda County, CA

2mo ago Closed

$80+/hr Part time Manager Marketing Business Development

This position is no longer accepting applications (closed Jun 19, 2026).

Job Description

StarCare Home Health LLC offers a part-time Marketing Manager role in Alameda County, CA. This on-site position provides a competitive pay rate of $80 per hour for approximately 12 hours per week. You will lead marketing efforts, cultivate referral-source partnerships, and drive growth of the home health program. A background in healthcare marketing, along with strong analytical, organizational, and project management skills, is essential. The role supports a flexible, self-determined schedule and requires travel within Alameda County.

Benefits

Competitive pay: 80 USD per hour
Part-time hours: about 12 hours per week
On-site and travel: based in Alameda County with travel within the service area
Flexible scheduling: self-determined schedule, with availability Monday through Friday and weekends

Responsibilities

Lead marketing efforts aimed at growing the home health program
Develop and maintain strong relationships with referral sources, including hospital case managers, discharge planners, doctors, nursing facilities, ALFs, health insurance companies, etc.
Apply robust analytical, problem-solving, organizational and project management skills within a healthcare marketing context
Demonstrate proficiency with computer tools used in healthcare marketing, frequently utilizing spreadsheet, word processing, presentation and email software
Prioritize projects with minimal supervision and meet tight deadlines

Requirements

Strong existing relationships with referral sources (hospital case managers, discharge planners, doctors, nursing facilities, ALFs, health insurance companies, etc.)
Ability to execute marketing efforts that grow the home health program
Strong analytical, problem-solving, organizational and project management skills
Proficiency with spreadsheet, word processing, presentation and email software applications
Ability to prioritize projects with little supervision and meet tight deadlines
Extensive experience in healthcare marketing (hospice, home health, home care, skilled nursing, etc.)
Minimum 1 year of marketing experience; 1-2 years preferred
Work location includes on the road serving Alameda County

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2mo ago

Community Liaison Marketing & Business Development Medical Group

HarmonyCares Spring, TX

Spring, TX

2mo ago Closed

Full time Marketing Business Development Client Relationship Management

This position is no longer accepting applications (closed Jun 12, 2026).

Job Description

The Community Liaison role in Spring, TX focuses on inbound and outbound communications and local market growth for HarmonyCares on site.

Responsibilities

Conduct market and competitive landscape analysis to differentiate HarmonyCares services for external referral partners.
Educate the community about our mission to provide high quality personalized home healthcare for those who need it most.
Meet or exceed defined in-person and virtual meeting targets with key decision makers.
Develop a thorough understanding of eligibility and enrollment processes.
Educate on, and facilitate as requested, benefit enrollment and related processes.
Track regional performance in the CRM, demonstrating progress toward budgeted targets.
Schedule face-to-face or phone discussions with patients and their caregivers or legal representatives to discuss program eligibility.
Inform patients about alignment with an accountable care organization or CMS alternative payment model; if they opt in, collect the Voluntary Alignment Form from the patient or their legal representative.
Answer inbound inquiries from patients, families, and facility staff about the company’s market operations.
Promptly triage care needs, scheduling, and billing concerns to the appropriate department.
Oversee outreach calls and meetings with external sources, documenting activity.
Adhere to company policies, marketing plans, and applicable laws when engaging with referral sources and patients.
Ensure HIPAA privacy and security compliance and adherence to company standards.
Maintain ongoing communication with sales leadership and local leadership and support staff.
Perform other duties as assigned.

Requirements

Bachelor’s Degree or 4+ years of B2B sales experience.
2+ years of healthcare-related industry sales or marketing experience.
Valid driver’s license and a clean driving record.
Strong organizational, problem-solving skills and the ability to represent service capabilities to targeted referral sources.
Knowledge of sales techniques and territory management.
Excellent interpersonal communication, presentation, and customer service abilities.
Proficiency with Microsoft Office, including Word, Excel, and Outlook.
Ability to travel within the assigned territory and attend sales meetings as required.
Excellent written and verbal communication skills.
Ability to work independently and manage multiple tasks.
Strong organizational skills and self-motivation to perform with limited oversight after orientation and training.

Technologies

Microsoft Office
Microsoft Word
Microsoft Excel
Microsoft Outlook

Benefits

Health, dental, vision, disability and life insurance, and more
401(k) retirement plan with company match
Tuition, professional license and certification reimbursement
Paid time off, holidays and volunteer time
Paid orientation and training
Great Place to Work Certification
Established in 11 states
Largest home-based primary care practice in the US for over 28 years

Notice

HarmonyCares and HarmonyCares Hospice are not affiliated with Harmony Hospice Care. HarmonyCares Hospice does not conduct business in OH. HarmonyCares Hospice conducts business in MI, VA, WI, TX, IN, IL.

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