Vice President of Digital Marketing
Job Description
Lead Uline’s digital growth by owning strategy, performance, and team execution for customer acquisition across North America.
Responsibilities
- Direct one of North America’s largest paid search programs, overseeing $500M+ annual investment supporting 45,000+ products.
- Manage a high-performing digital marketing team focused on profitable growth and market share via Google, Bing, and Shopping campaigns.
- Use performance metrics and market insights to optimize marketing investments, identify opportunities, and improve campaign performance.
- Drive enterprise marketing initiatives and provide insights and recommendations to executive leaders aligned to business goals and long-term digital growth.
- Own key partnerships with senior leaders at Google, Microsoft, and Skai, supporting strategy and helping gain early access to emerging advertising capabilities.
Requirements
- Bachelor’s degree in marketing, advertising and / or business ( MBA preferred ).
- 15+ years of search / internet advertising and analytics.
- 10+ years managing other managers, supervisors, and staff.
- Proficiency in Web Analytics and Kenshoo (Skai).
- Strong strategic leadership and team-building capability with a collaborative, hands-on approach.
Technologies
- Google, Bing, Shopping
- Web Analytics
- Kenshoo (Skai), Skai
- Microsoft
Benefits
- Complete health insurance coverage
- 401(k) with 6% employer match that starts day one
- Multiple bonus programs
- Paid holidays and generous paid time off
- Tuition Assistance Program covering professional continuing education
Employee Perks
- On-site café
- First-class fitness center with complimentary personal trainers
- Over four miles of beautifully maintained walking trails
Location: Pleasant Prairie, WI (onsite)
Minimum Experience: 15 years