Social Media & Live E-Commerce Marketing Specialist

Join an on-site Social Media & Live E-Commerce Marketing Specialist team in Houston, TX to power LIVE selling, community growth, and social-driven sales for Smackeez and Jell-eez.

Responsibilities

• Host engaging LIVE shopping sessions featuring and selling candy products
• Demonstrate products, interact with viewers, answer questions, and encourage purchases
• Develop creative concepts for live promotions, giveaways, product launches, and special events
• Manage and help grow TikTok Shop presence
• Monitor live shopping performance and create strategies to increase viewers, engagement, and sales
• Create entertaining social video content for TikTok, Instagram Reels, Facebook, and YouTube Shorts
• Appear on camera as a brand personality to build a recognizable online presence
• Film product demos, candy challenges, taste tests, unboxings, and behind-the-scenes content
• Edit videos, add captions, use trending audio, and produce eye-catching content
• Stay current with social media trends and spot opportunities for viral content
• Develop and manage social media content calendars
• Support growth of followers, engagement, website traffic, and online sales
• Assist with paid advertising campaigns on TikTok, Meta, and other digital platforms
• Collaborate with influencers, content creators, and brand ambassadors
• Promote new product launches, seasonal campaigns, and retail partnerships
• Help support online marketing efforts for retailers and distributors carrying products
• Track campaign results, engagement, and sales performance

Requirements

• Experience creating content for TikTok, Instagram, Facebook, or other social platforms
• Comfortable speaking and presenting on camera, including live broadcasts
• Strong communication skills with an outgoing, enthusiastic personality
• Basic video editing skills using CapCut, Canva, or similar tools
• Understanding of TikTok trends, hashtags, algorithms, and audience engagement
• Creative thinker able to independently develop and execute new ideas
• Organized and dependable, able to manage multiple projects
• Experience with TikTok Shop, live selling, e-commerce, or digital advertising is a strong plus
• Previous candy or food industry experience helpful but not required

Skills and Tools

• TikTok, Instagram, Facebook, YouTube
• TikTok LIVE, Whatnot
• TikTok Shop, Meta
• CapCut, Canva

Location

• Houston, TX (In person / On-Site)

Compensation

• Pay: From $18.00 per hour
• Based on experience

Expected Hours

• 30.0 – 40.0 hours per week

Bonus

• Submit a short 30–60 second video demonstrating how you would promote a Smackeez candy product on TikTok
• Show personality and creativity