Marketing Specialist

Avam is hiring a Marketing Specialist in Tampa, FL to shape how customers discover, understand, and engage with Avam Sciences.

Responsibilities

• Develop original campaign ideas that capture attention, communicate customer value, and support a distinctive presence in scientific and industrial markets
• Execute campaigns across channels including email, LinkedIn, social media, website content, digital advertising, webinars, and industry events
• Write and produce technical marketing content such as campaign copy, landing pages, emails, product stories, presentations, and sales materials
• Tailor messaging by customer application for teams including pharmaceutical and industrial QC, food and beverage manufacturers, environmental laboratories, and research organizations
• Support product launches by defining audiences, messaging, creative concepts, launch materials, and promotional plans for new products and capabilities
• Partner with sales by working with Account Executives and Business Development Representatives to address objections and strengthen outreach, generating relevant inquiries and opportunities
• Collaborate with scientific and creative teams to convert technical expertise into engaging marketing while keeping claims accurate, branding consistent, and presentation high quality
• Experiment and improve by testing messaging, formats, audiences, and channels, then using outcomes to refine campaigns and recommend where to invest effort
• Understand the market through research on customer needs, purchasing behavior, competitors, and emerging opportunities
• Build repeatable processes by maintaining campaign calendars, organizing assets, coordinating contributors, and improving the path from idea to delivery
• Measure commercial impact by tracking engagement, conversions, lead quality, and contributions to sales opportunities and revenue

Requirements

• At least 2 years of hands-on marketing experience, with examples of campaigns, content, or initiatives you helped develop and deliver
• Demonstrated creativity to generate original ideas, explain fit for the audience, and translate concepts into practical execution
• Strong writing and storytelling with the ability to make complex information clear, engaging, and persuasive
• Multi-channel execution experience and project management from concept through completion
• Commercial awareness to understand how marketing supports customer acquisition, retention, and revenue
• Comfort working with campaign data to evaluate results, learn from experiments, and improve performance
• Strong organization and attention to detail with follow-through across competing priorities
• Initiative and curiosity, with confidence to propose ideas and remain receptive to feedback
• Interest in science and technology and willingness to learn from technical colleagues
• Ambition to grow into greater responsibility and develop into a capable marketing leader

Benefits

• Health coverage: Medical, dental, and vision plans, with 100% company-paid employee-only premiums and a company contribution toward family premiums
• Retirement savings: 401(k) with dollar-for-dollar company match on employee contributions up to 5% of eligible compensation
• Time to recharge: Unlimited paid time off (subject to manager approval), plus company holidays and all federal holidays
• Career development: Training, mentorship, and opportunities to expand responsibilities and pursue leadership or other career paths as Avam grows

Nice to Have

• B2B marketing experience, particularly in life sciences, laboratory products, manufacturing, or other technical markets
• Familiarity with CRM systems, email marketing platforms, website analytics, search marketing, design tools, or video content
• A degree in marketing, communications, business, or a scientific field (helpful, not required)

How Success Will Be Measured

• Distinctive, well-executed campaigns that resonate with the intended audience
• Growth in relevant inquiries, customer engagement, and qualified sales opportunities
• Clear, accurate content that helps customers understand Avam’s value
• Reliable project delivery and productive collaboration across teams
• Learning and improvement through better results and ownership of broader responsibilities

Location: Tampa, FL (onsite) | Salary: USD 60,000 - 75,000 per year | Minimum experience: 2 years