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ROYAL AUTOMOTIVES LLC

BDC & Marketing Specialist

ROYAL AUTOMOTIVES LLC
Englewood, CO $19+/hr Full time Posted 11d ago
Marketing Automotive Sales BDC Business Development Campaign Management Communications Coordinator Dealer Operations Dealer Relations Dealership Digital Marketing Email Marketing Lead Generation Marketing Automation Program Management Relationship Management Sales Support Social Media
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Job Description

The BDC and Marketing Specialist role at Royal Automotives LLC focuses on advancing dealership marketing efforts, generating qualified test-drive appointments, and coordinating customer engagement across calls, social media, and follow-up activities to drive sales.

Responsibilities

  • Carry out proactive outreach to prospective customers with a daily minimum of 75 touches through calls, texts, and emails.
  • Maintain the CRM (Dealr.Cloud) to manage profiles, capture notes, and pursue leads with up to seven follow-up attempts.
  • Respond to new online inquiries within five minutes, verify vehicle availability, and present suitable alternatives when needed.
  • Schedule test drives and reconnect with no-shows to arrange a new appointment.
  • Identify long-distance shoppers and coordinate with the Sales Manager to provide personalized walk-around video content.
  • Create and publish at least two high-quality CTA social media pieces daily, handling filming and editing.
  • Maintain daily posts on English and Spanish Facebook and Instagram pages, and share content to at least five relevant groups to broaden reach.
  • Monitor social inquiries and instant messages, responding promptly to engagement.
  • Develop brand-building visuals, including infographics, Google review highlights, and sold customer photos using Canva.
  • Follow up with recently sold customers to confirm satisfaction and encourage repeat business or referrals.
  • Reach out to prior customers to promote trade-ins for high-demand models.

Requirements

  • Excellent grammar, spelling, and professional phone etiquette.
  • Bilingual proficiency in English and Spanish is highly preferred to serve a diverse audience.
  • Comfortable using CRMs (Dealr.Cloud), social media platforms, and content creation tools (Canva and video editing apps).
  • Energetic, persistent mindset with the ability to handle objections in a constructive manner.
  • Background in automotive sales or outbound calling is advantageous.

Technologies

  • Dealr.Cloud
  • Canva
  • Facebook
  • Instagram

Benefits

  • Flexible schedule
  • Opportunities for advancement
  • Paid time off
  • Paid training

Pay

Compensation: From $19.00 per hour

Location

Englewood, Colorado, onsite. This is an in person role.

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