SEO/CRO DIGITAL MARKETING SPECIALIST
Job Description
Millennium Medical Management, LLC is seeking an SEO and CRO Digital Marketing Specialist to lead search engine optimization and conversion-focused marketing across its web properties and social channels. The hybrid role in Melbourne, Florida combines technical audits, data-driven analysis, and collaboration with multiple teams to improve profitability.
Responsibilities
- Demonstrated expertise in SEO guidelines, analytics, tracking and reporting tools, algorithms, and ranking factors.
- Conduct technical, on-page, and link-building SEO audits across websites.
- Research and analyze analytics data to extract insights and develop actionable plans from campaign results.
- Drive web traffic growth through social media optimization and other channels.
- Document site analyses with detailed reports, identify SEO improvements, and communicate findings and resolutions to the CEO.
- Implement strategies including Google authorship, rich snippets, semantic optimization, video ranking, and editorial improvements to achieve target organic search positions.
- Maintain current knowledge of ethical SEO practices and follow industry best practices.
- Possess up-to-date knowledge of contemporary SEO techniques and practices.
- Plan site design by clarifying goals and designing functionality.
- Develop site navigation by categorizing content to funnel traffic through the site.
- Coordinate with copywriters and graphic designers to create site content and visuals, including images, icons, banners, and audio enhancements.
- Oversee the corporate communications plan for consistent messaging, templates, taglines, and logo usage.
- Enhance site security by designing and installing protective measures and managing user access.
- Enforce content and display standards to maintain site appearance and review submissions.
- Pursue ongoing professional development through educational opportunities, publications, and networking.
- Write and edit content and blogs for social media sites.
- Support information systems and organizational goals by delivering required results.
- Maintain open communication with the supervisor about issues or concerns.
- Perform special projects and other duties as assigned by supervisor or manager.
- Comply with HIPPA and OSHA guidelines to ensure the safety and privacy of patients and other employees.
- Undertake special projects as assigned by the CEO.
Requirements
- Demonstrated prior work experience in SEO and website development.
- Commitment to legal compliance and confidentiality guidelines.
- Strong mathematical ability.
- Excellent communication skills.
- Strong listening competencies.
Technologies
- Google Authorship
Benefits
- 401(k)
- Dental insurance
- Flexible schedule
- Health insurance
- Life insurance
- Vision insurance
Reasoning ability
Ability to apply practical understanding to carry out instructions provided in written, oral, or diagram form.
Commuting
Melbourne, FL 32940 (Required)
Relocation
Relocation to Melbourne, FL 32940 before starting work is required.