Senior Marketing and Communications Officer

LA Metro offers an opportunity for internal candidates to step into advanced marketing and communications work that directly supports Metro’s transportation programs and transit systems.

This onsite role in Los Angeles, CA is designed for senior-level professionals who can plan, execute, and manage complex campaign work while providing direction to staff. The salary range is USD 91,353 to 137,030 per year.

Responsibilities

• Plan marketing campaigns and communications, and manage approved print and digital projects.
• Meet with agency partners to assess marketing needs, develop strategies, and coordinate plans to market or represent Metro’s transportation programs and transit systems.
• Serve as a team leader on the design and production of complex or highly visible B2B and B2C communications campaigns and marketing materials.
• Plan, implement, monitor, and evaluate promotional projects that may include bilingual materials.
• Coordinate with private sector, governmental, and community representatives to develop joint advertising programs, including bilingual efforts, to promote Metro services and support enrollment in Metro promotional programs when needed.
• Write, edit, and proof copy, including bilingual copy and translation when applicable.
• Collaborate with design, social media, and web teams to develop content, outreach materials, marketing campaigns, and presentations.
• Prepare RFPs for promotional services; negotiate and monitor contracts to ensure compliance with project and program goals.
• Liaise with media buyers to ensure campaigns comply and meet required deadlines.
• Prepare or direct vendors in producing narrative, statistical, graphic, and tabular reports and displays when needed.
• Represent Metro at community and special events, including before public officials, private entities, professional and civic groups, governmental groups, task forces, and the public.
• Deliver formal presentations to clients, vendors, or community groups about Metro’s marketing concepts and strategies.
• Lead, train, and motivate assigned staff.
• May act as a bilingual representative at functions and events, if applicable.
• May forecast and monitor departmental and major marketing event budgets.
• Production Team: manage the project lifecycle from intake to trafficking deliverables, coordinating with project managers, designers, the print shop, and external vendors to produce materials on time and within budget.

Requirements

• Bachelor’s Degree in Marketing, Communications, or related field.
• 3 years of relevant experience performing marketing, public relations, sales, or promotional work (some assignments may require specialized experience).
• A valid California Class C Driver License or the ability to use an alternative method of transportation for essential job functions.
• May be required to work evenings and weekends.

Benefits

• Medical/Dental/Vision plan options for regular employees.
• Group Life Insurance; Accidental Death & Dismemberment Insurance; Long-Term Disability Insurance.
• Holidays: 12 days per year (as listed).
• Time off with Pay (TOWP).
• Pension Plan: Public Employees’ Retirement System (PERS).
• Other benefits include: transportation passes for employees and/or eligible dependents, Medicare, tuition reimbursement, credit union membership, SDI, Deferred Compensation Plan, 401(K) Thrift plan, EAP, Medical and Dependent Care Flexible Spending Accounts, Flexible work schedules, and Jury Duty Pay.
• Temporary (Contingent) employees may have eligibility for Kaiser medical insurance, Public Pension Plan, 457/401K Plan, Flex Spending, Paid Sick Time, Fare Media, Rideshare Subsidies, and Metro One Fitness membership.

Additional Details

• This posting is for internal candidates only.
• Transportation industry and project management software experience such as ASANA is highly desirable.
• To be eligible, the assignment must report under the Executive Office of Customer Experience.
• Interview timing is projected for the week of October 5, 2026 (subject to change).

Technologies

• ASANA
• Microsoft Word
• Excel