Marketing Manager, Sr

News Corp is hiring a Senior Growth Marketing Manager in Austin, TX for an onsite role. You will lead growth efforts for an emerging line of business, where acquisition is the immediate priority and success depends on fast, measurable iteration across a wide range of partners.

This role sits at the center of a cross-functional team spanning Marketing, Product, Engineering, Data Science, Finance, and Business Development. You will identify and validate growth opportunities, run structured experimentation, and help scale the most promising growth levers into sustainable programs.

What you’ll do

• Own end-to-end growth initiatives, spanning user acquisition and product-led growth programs.
• Manage and optimize multimillion-dollar marketing investments across SEM, YouTube, Meta, TikTok, and emerging channels.
• Identify and validate new growth opportunities using structured experimentation and rapid iteration.
• Explore emerging channels, creator partnerships, and platform opportunities to drive incremental acquisition growth beyond existing programs.
• Build the full growth stack, from acquisition programs and campaign infrastructure to landing pages and creative, using AI tools to move faster and do more with less.
• Use AI to develop growth engines that compound over time, including creative automation and scalable marketing surfaces.
• Formulate hypotheses, design experiments, and establish measurement frameworks that surface scalable growth levers.
• Create repeatable testing infrastructure to accelerate learning across audiences, creative, channels, and product experiences.
• Translate complex analyses into clear, actionable recommendations for senior leadership.
• Collaborate effectively across Marketing, Product, Engineering, Data Science, Finance, and Business Development, earning trust through work quality and thinking rather than authority.

What you bring

• 5+ years of experience in Growth Marketing, Performance Marketing, or a closely related discipline at a high-growth consumer technology company.
• Bachelor’s degree or equivalent experience.
• A demonstrated track record building and scaling acquisition programs, including channel strategy, campaign execution, creative, and landing page development.
• Deep understanding of the growth funnel from acquisition and activation through retention and monetization.
• Ability to independently surface insights, size opportunities, and make data-driven decisions without heavy analytical support.
• Comfort working with large datasets and synthesizing quantitative signals into strategic recommendations.
• Experience partnering closely with Product, Engineering, and Data Science to drive growth outcomes.
• Proven ability to navigate ambiguity, drive initiatives from concept to execution, and adapt quickly to changing conditions.
• Comfort building hands-on using AI tools to produce landing pages, creative assets, and campaign materials without waiting on a large support team.
• Experience applying AI to improve decision-making, accelerate workflows, and scale work that would otherwise require significantly more resources.
• Familiarity with responsible AI practices, including quality assurance, risk mitigation, and governance considerations in a marketing context.

Technologies

• SEM
• YouTube
• Meta
• TikTok
• AI tools

Benefits

• Inclusive and Competitive medical, Rx, dental, and vision coverage
• Family forming benefits
• 13 Paid Holidays
• Flexible Time Off
• 8 hours of paid Volunteer Time Off
• Immediate eligibility into Company 401(k) plan with 3.5% company match
• Tuition Reimbursement program for degreed and non-degreed programs
• 1:1 personalized Financial Planning Sessions
• Student Debt Retirement Savings Match program
• Free snacks and refreshments in each office location

How we work

• Balanced creativity and innovation built on in-person collaboration.
• For most roles, employees work three or more days in the office.