Marketing Generalist
Job Description
Ramsey Solutions is expanding its Marketing team with a Marketing Generalist based at headquarters in Franklin, Tennessee. In this on-site role, you will plan and manage marketing campaigns across paid and organic channels, translate performance data into next steps, and partner with your squad to move ideas from initial concept to launch.
You’ll help ensure campaigns are built with clear audiences, goals, timelines, and tracking, while also continuously improving landing pages, content, and creative based on what the data shows. If you enjoy working across multiple disciplines and coordinating requests end to end, this role centers your strengths.
What you’ll do
- Plan and run campaigns across paid and organic channels, including search, social, email, and owned content, optimizing each for results.
- Review performance data to identify what is working, refresh what is not, and share learnings with your team.
- Act as the go-to partner for your squad’s requests, guiding campaigns from first spark through launch.
- Create campaign plans that define audiences, goals, timelines, and tracking before work begins.
- Deliver paid and organic campaigns that meet both quality and quantity goals efficiently.
- Improve landing pages, content, and creative continuously using performance insights.
- Increase visibility in search and AI-driven answers by addressing major content gaps.
- Maintain content accuracy and brand alignment by refreshing top pages first and retiring content that no longer performs.
- Guide initiatives from idea to launch using complete briefs and consistent communication.
- Report results with clear takeaways connected to business goals.
- Run experiments, share learnings, and flag issues early.
What you bring
- Experience planning and executing marketing campaigns across more than one channel (paid search, paid social, email, SEO, or content).
- Comfort as a generalist who can pick up new channels or tools quickly.
- Ability to use data to make decisions and explain what performance metrics mean in plain language.
- Curiosity about customers, including learning from feedback and behavior.
- Strong organization and communication, with clarity on goals, timelines, and ownership.
- Attention to detail in writing and editing, including recognizing when content is outdated or off-brand.
- Collaboration skills across creative, sales, and leadership partners, with openness to feedback.
Benefits
- Health insurance, including plans eligible for an HSA with a company match up to $500
- 401(k) retirement plan with a 4% match/company contribution
- Annual wellness, counseling, and grocery membership reimbursement
- On-campus cafe with subsidized pricing for breakfast, lunch, and the coffee bar
- Dependent care FSA
- Opportunities for cultural activities such as weekly devotional, leadership development courses, Battle of the Bands, and a Christmas party
Location and work setup
- Franklin, TN (on-site)
- Ramsey Solutions Headquarters is located just outside of Nashville
- All team members work on-site under the same roof
- Flexible work schedules available, and relocation assistance is available
Additional details
Salary range depends on skill level and overall experience. Applicants must be authorized to work in the U.S., and Ramsey Solutions is unable to sponsor or take over sponsorship of an employment Visa at this time.