Marketing & Communications Manager (B2B Sustainability)
Job Description
The Marketing & Communications Manager (B2B Sustainability) will lead integrated marketing and public relations efforts to generate qualified leads and support sales growth for Corn Next. This onsite role is based in Irvine, CA.
Compensation
Salary: USD 55,000 - 65,000 per year.
Responsibilities
- Develop and execute integrated B2B marketing strategies that generate qualified sales opportunities.
- Create sales collateral, presentations, brochures, one-pagers, and product sell sheets.
- Manage the company website and optimize content for lead generation and SEO.
- Plan and execute email marketing campaigns and nurture programs.
- Manage LinkedIn and other social media platforms with a focus on thought leadership and customer engagement.
- Produce customer success stories, case studies, blogs, videos, and educational content.
- Support trade shows, conferences, webinars, and industry events before, during, and after each event.
- Coordinate digital advertising campaigns and analyze campaign performance.
- Track marketing KPIs, website traffic, lead generation, conversion rates, and ROI.
- Maintain marketing assets, CRM data, and campaign reporting.
- Collaborate with the VP of Sales to develop tools that help close new business.
- Write and distribute press releases.
- Build relationships with media, trade publications, podcasts, and industry influencers.
- Coordinate award submissions and speaking opportunities.
- Develop executive thought leadership content.
- Support product launches, partnership announcements, and company news.
- Monitor media coverage and identify opportunities to increase brand visibility.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field (preferred).
- 5+ years of marketing experience, preferably in B2B, consumer packaged goods, food service, sustainability, manufacturing, or related industries.
- Experience generating qualified leads and supporting sales organizations.
- Strong content writing and storytelling skills.
- Experience with digital marketing, email campaigns, CRM platforms, and marketing automation.
- Proficiency with LinkedIn marketing and social media management.
- Experience managing websites.
- Excellent project management and organizational skills.
- Comfortable working in a fast-paced startup environment.
- Public relations experience is a plus but not required.
Technologies
- HubSpot
- Salesforce
- Zoho CRM
- Canva
- Adobe Creative Suite
Benefits
- Employee discount
- Health insurance
- Paid time off
- Professional development assistance
- Referral program
Preferred Experience
- Sustainable products or ESG focused companies
- Packaging or foodservice industry
- Consumer packaged goods (CPG)
- Retail, distribution, or hospitality marketing
- Trade show and event marketing
- HubSpot, Salesforce, Zoho CRM, or similar platforms
- Canva, Adobe Creative Suite, or comparable design tools
What Success Looks Like
- Increase qualified inbound sales leads.
- Strengthen Corn Next’s digital presence and brand awareness.
- Build marketing programs that support retail, food service, and distributor growth.
- Expand media coverage and industry recognition.
- Create marketing assets that help shorten the sales cycle.
Why Join Corn Next
- Be part of an innovative company transforming the future of sustainable food service.
- Work alongside experienced leaders passionate about innovation and environmental impact.
- Help bring breakthrough products to market.
- Make a measurable impact on company growth while helping reduce single-use plastic waste.
- Be part of a movement that will shape the way we improve our environment.