Marketing and Social Media Content Creator

This on-site role at A Degree Above in Mabank, TX leads digital marketing and content creation, overseeing social media, the company website, branding, recruiting campaigns, and basic IT support.

Responsibilities

• Develop and implement the company's digital marketing strategy across multiple platforms.
• Produce engaging photo, video, and written content that highlights projects, team members, culture, recruiting efforts, and customer success stories.
• Grow and manage the company’s presence on Facebook, Instagram, LinkedIn, Google Business Profile, and additional social channels.
• Plan, schedule, and publish content using calendars and scheduling tools.
• Monitor engagement, respond to messages and comments as appropriate, and propose strategies to boost audience growth.
• Track social media analytics and campaign performance to improve reach and engagement.
• Create, launch, and manage Facebook and Instagram advertising campaigns.
• Develop recruiting advertisements aimed at skilled trades professionals.
• Create lead-generation campaigns for HVAC, Refrigeration, and Electrical services.
• Monitor advertising performance, budgets, and return on investment; recommend data-driven improvements.
• Maintain and update the company website with new projects, services, career opportunities, and news; ensure accuracy and usability.
• Assist with basic search engine optimization to enhance online visibility.
• Maintain consistent branding across digital platforms and printed materials.
• Develop marketing collateral including brochures, flyers, presentations, recruiting materials, newsletters, and promotional items.
• Capture and organize jobsite photography and videos for future campaigns.
• Collaborate with Human Resources to promote career opportunities across digital platforms.
• Create recruiting campaigns that highlight company culture, benefits, travel opportunities, and growth.
• Assist in producing onboarding materials, recruiting videos, and employee spotlight content.
• Support hiring events, job fairs, and community outreach initiatives.
• Provide basic IT support for employee computers, printers, mobile devices, and office technology.
• Assist with onboarding by setting up computers, email accounts, software access, and devices; support offboarding by recovering equipment and disabling access.
• Troubleshoot common software and hardware issues and escalate complex problems as needed.
• Assist staff with Google Workspace, Procore, Housecall Pro, Gusto, Canva, and other business software.
• Maintain inventory of technology assets and software licenses; learn new platforms to support company-wide adoption.
• Document procedures and create user guides for internal systems.
• Collaborate with Human Resources and Operations on communications and internal initiatives.
• Support employee appreciation events, meetings, training materials, and presentations.
• Contribute to process improvements related to marketing, technology, and communications.
• Perform additional administrative or technology-related duties as assigned.

Requirements

• Facebook Advertising: 3 years (Required)
• Social Content Creation: 3 years (Required)
• Minimum experience: 2 years

Technologies

• Facebook, Instagram, LinkedIn, Google Business Profile, Meta Business Suite, Facebook Ads Manager
• Canva, Adobe Creative Suite
• Google Workspace, Procore, Housecall Pro, Gusto

Education and Experience

• Education: Associate degree preferred
• Preferred education: Associate's or Bachelor's Degree in Marketing, Digital Media, Communications, Graphic Design, Information Technology, or a related field
• Experience: See Requirements above for specifics on advertising and content creation

Benefits & Perks

• Paid Holidays: six company holidays including Memorial Day, Independence Day, Thanksgiving Day, Christmas Eve, Christmas Day, and New Year's Day
• Career Growth Opportunities: Commitment to internal promotion and professional development
• Growth Commitment: Not all medical benefits are offered currently, with plans to introduce comprehensive medical insurance and related support programs as the company grows
• Supportive Team Environment: Emphasis on teamwork, communication, accountability, and employee success
• Equal Employment Opportunity: An inclusive workplace with equal opportunities for all applicants and employees
• Drug-Free Workplace: Pre-employment, random, and post-incident testing as permitted by law; adherence to substance abuse policies is required

Compensation and Work Details

• Salary: USD 45,000 - 55,000 per year
• Work Location: In person, Mabank, TX (onsite)
• Application Question: This is a Fully in office position. Are you able to commute to Maybank, Texas Mondays through Fridays from 8:00 am to 5:00 pm?