Marketing Administrator

Cybertools, inc. is hiring a Marketing Administrator onsite in Puyallup, WA to manage day-to-day marketing operations, support sales outreach, and coordinate campaign execution with an outside agency.

Responsibilities

• Build and run direct mail and email campaigns in Go High Level, including multi-touch sequences across mail, phone, email, LinkedIn, and SMS
• Launch and maintain long-term nurture email chains for prospects who respond “not now”
• Send postcards or marketing materials to new prospects and use responses to clean and update the list
• Build and grow a qualified prospect list in the target market, adding new contacts weekly
• Track, manage, and follow up on leads from campaigns, form fills, canvassing, webinars, and events
• Make cleaning calls to verify contacts and keep prospect data accurate
• Conduct outbound cold calls to prospects from target lists and campaign response leads
• Qualify leads by confirming fit, need, decision-maker, and timing, then hand off warm opportunities to sales with clear CRM notes
• Canvass local businesses in person, introduce Cybertools, and leave marketing materials
• Attend business chamber meetings, networking events, and tradeshows to represent the company and build relationships
• Follow up promptly on field contacts and log activity in the CRM
• Create and send newsletters, blog posts, postcards, and marketing reports
• Run social media accounts on LinkedIn, Facebook, Instagram, and YouTube, including scheduled, targeted, and personalized posts
• Plan, promote, and launch webinars (promo emails, social posts, Meta ads, registration pages, and post-webinar follow-up for attendees and no-shows)
• Manage Google My Business and the Google review program, including requesting reviews from clients
• Coordinate with the outside digital marketing agency on ads, content, and campaign timing
• Partner with sales and leadership on outreach, tradeshow planning, and reporting results

Requirements

• 1–3 years in a marketing, marketing coordinator, or administrative role
• Hands-on experience running email or direct mail campaigns in a CRM
• Comfort managing business social media accounts
• Strong writing skills and attention to clean, on-brand design
• Comfort making cold calls and starting conversations with business owners by phone and in person
• Highly organized: able to manage multiple campaigns with different timelines while tracking details
• Confident working with outside partners and internal teams
• Able to travel locally for canvassing and attend occasional early-morning or evening events
• Puyallup, WA 98374 (Required)

Technologies

• Go High Level
• Canva
• Microsoft 365 (Teams, Word, Excel, PowerPoint)
• Meta ads
• Meta and social platforms (LinkedIn, YouTube, Facebook, Instagram)
• Google My Business
• Claude
• ChatGPT
• HeyGen

Benefits

• Health, dental and vision insurance
• Simple IRA with company matching opportunities
• Paid time off and holidays
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Tools You’ll Use

• Go High Level for CRM, campaigns, and automations
• Canva for postcards, social graphics, newsletters, and webinar materials
• Microsoft 365 (Teams, Word, Excel, PowerPoint)
• Meta and social platforms (LinkedIn, YouTube, Facebook, Instagram)
• Google My Business
• AI tools (Claude, ChatGPT, HeyGen) for drafting content, research, and creating video

Nice to Have

• Go High Level experience
• Experience marketing to manufacturing, AEC, healthcare or other B2B audiences
• Webinar planning and promotion experience
• Familiarity with LinkedIn Sales Navigator or Meta Ads Manager
• Associate's or bachelor's degree in marketing, communications, or a related field

Application Questions

• Are you authorized to work in the United States?
• Will you, now or in the future require sponsorship for employment?
• How many years of experience of hands-on email or direct mail campaigns do you have?
• Have you done cold calling in the past?
• Do you have a reliable vehicle?
• What is your salary requirement?

Location: Puyallup, WA (onsite) • Compensation: $22–$24/hour • Experience: 1+ year • Work type: In person