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BOB MILLS FURNITURE

Google Ads Digital Marketing Specialist

Oklahoma City, OK $60k - $63k/yr Full time Posted 2d ago

Job Description

Support online growth for BOB MILLS FURNITURE by building and optimizing Google Ads and managing multi-channel digital campaigns in Oklahoma City.

Key Responsibilities

  • Develop new pay-per-click (PPC) campaigns and maintain, measure, test, revise, and optimize existing campaigns
  • Execute and apply paid search recommendations and optimizations within Google Ads
  • Research and select keywords and phrases for PPC and organic search optimization; complete action items or coordinate recommendations to the appropriate personnel
  • Continuously optimize content to support maximum rankings for targeted keywords
  • Manage and maintain numerous accounts to improve campaign performance through ongoing iteration
  • Run digital plans across Google Ads, Email, Facebook, OTT, and other RTB platforms as needed
  • Recommend, develop, and implement digital strategies aimed at improving the online customer experience
  • Collaborate with the marketing team on the development of ad campaigns and marketing plans
  • Create and manage email and advertising campaigns; monitor and engage with customers on social media

Requirements

  • Bachelor’s Degree in Marketing, Business, Mass Communications, or some combination of experience and education
  • Google AdWords/PPC: 1-2 years total experience; Google Ads certification required
  • Google AdWords: 2 years (required)
  • Social Media Buying: 2 years (required)
  • Strong to expert knowledge of Microsoft Office Suite
  • Proven excellent written and verbal communication skills
  • Ad copywriting and proofreading skills
  • Email marketing campaign building experience
  • Online reputation management experience
  • Location requirement: Oklahoma City, OK 73107 (required)
  • Preferred experience:
    • SEO: 1 year
    • Online Advertising: 1 year
    • Facebook Advertising: 2 years

Tools & Technologies

  • Google AdWords / Google Ads
  • Microsoft Office Suite
  • Facebook
  • Email
  • OTT
  • RTB platforms

Benefits

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Employee discount
  • Flexible spending account
  • Health insurance
  • Health savings account
  • Life insurance
  • Paid time off
  • Referral program
  • Vision insurance

Job Type: Full-time

Work Location: In person (Oklahoma City, OK)

Salary: $60,000.00 - $63,000.00 per year

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