Email Marketing Coordinator

A full-time remote position based in New York, NY offers the chance to manage the day-to-day execution of email campaigns while bridging marketing strategy with the active sales pipeline. Reporting to the Director of Marketing and collaborating with the sales team, you will own the lifecycle of email programs from setup to optimization. The role carries a salary range of USD 55,000 to 65,000 per year.

Responsibilities

• Campaign Execution: Own the daily setup, scheduling, optimization, and deployment of all email marketing campaigns.
• Sales Collaboration: Work cross-functionally with the sales team to develop cohesive email cadences that align marketing efforts with sales outreach.
• Database Management: Oversee database health by performing monthly updates, segmenting lists accurately, and routinely cleaning contact data to maximize deliverability.
• Reporting & Optimization: Track and analyze key email metrics to provide actionable insights that support the sales pipeline and drive continuous campaign improvement.
• Automations & Lifecycles: Set up and maintain automated customer journeys, including welcome series, nurture flows, and re-engagement campaigns.

Requirements

• Experience: 1–3 years of hands-on experience in digital marketing, specifically focused on email marketing.
• Education: Bachelor’s degree in marketing, business, or a related field.
• Platform Knowledge: Experience utilizing major ESP platforms such as Mailchimp, Campaigner, or Klaviyo.
• Technical Skills: Basic understanding of HTML and CSS specifically for email layouts, ensuring templates render correctly across mobile and desktop.
• Copywriting & Layout: Strong proofreading skills, an eye for clean visual hierarchy, and the ability to write engaging subject lines and clear calls-to-action (CTAs).
• Analytical Mindset: Comfortable working with data, Excel spreadsheets, and Google Analytics to interpret campaign performance.

Technologies

• Mailchimp
• Campaigner
• Klaviyo
• HTML
• CSS

Benefits

• Competitive salary
• Health, dental, and vision insurance
• Life and disability benefits
• 401(k) with company match
• Employee Stock Purchase Plan
• Flexible Spending Accounts (FSAs)
• Flexible Time Off
• Volunteer Time Off
• Paid holidays
• Family building and caregiving support
• Family Care and Parental leave
• Fitness Reimbursement
• Wellness programs

Preferred

• Graphic Design: Experience using Canva or Adobe Creative Suite for creating promotional marketing assets.
• Industry Experience: Background or experience working within healthcare, medical/dental verticals, or e-commerce environments.