Digital Marketing & Content Coordinator

Cassel is hiring a full-time Digital Marketing & Content Coordinator for an in-person role at our Manheim, PA location. This position supports the growth of our online presence through content creation, campaign support, and ongoing performance improvements, with the chance to work across social, email, and digital channels. The salary range is $45,000 - $60,000 per year, commensurate with experience.

What you’ll help drive

• Plan, schedule, and publish content across social platforms to keep our channels active and engaging
• Monitor engagement and respond to comments and messages to build stronger connections
• Capture and produce high-quality photo and video content both in-house and on-site
• Edit and optimize visuals for social, web, and marketing use
• Write engaging copy for social posts, blogs, and campaigns
• Create and manage email newsletters, supported by thoughtful campaign coordination across social, email, and paid channels
• Collaborate on ad creative, campaign setup, and ongoing updates
• Design social graphics, email visuals, and basic digital assets
• Assist with marketing materials, including signage and wrap concepts
• Maintain organized templates and design files for efficient delivery
• Track performance and organize marketing performance data across channels, then assist with reporting, trends, and opportunities
• Maintain dashboards and reporting tools to support ongoing optimization
• Capture photo and video content at company events and team gatherings
• Support recruiting content, internal communications, and brand storytelling

Skills and experience we’re looking for

• Associate or Bachelor’s Degree in Marketing, Digital Media, Graphic Design, or related fields
• Social media experience, photography, and videography is a plus
• Strong communication skills (written and verbal)
• Organized work style with excellent time management and attention to detail
• Ability to manage multiple projects in a fast-paced, changing environment
• Creative, curious, and eager to learn new trends, tools, and technologies
• Proficiency on Mac platforms, Adobe Creative Suite (including video tools), and Microsoft 365
• Strong problem-solving skills with the ability to make decisions and prioritize effectively
• Collaborative team player who works well independently, welcomes feedback, and thinks big picture
• Character traits valued in this role: humble, hungry, self-aware, positive attitude, collaborative, detail-oriented, problem solver, adaptable, driven, levelheaded, personable, creative, integrity, sense of humor, imaginative/creative

Tools you’ll use

Mac platforms, Adobe Creative Suite, Microsoft 365

Compensation and benefits

• 401(k) and 401(k) matching
• Health insurance, dental insurance, and vision insurance
• Paid time off
• Employee discount

Schedule and location

This is a full-time position with daytime hours, Monday to Friday, in person at the Manheim, PA location. A portfolio is preferred but not required for consideration. For more about Cassel, visit casselteam.com.