Business Development & Marketing Manager

Analog Heart offers a hands-on Business Development and Marketing role where you help build a strong pipeline of qualified project opportunities, then support production with clear handoffs for scoping, estimating, proposals, and closing. This is an onsite position in Seattle, WA, reporting initially to the Chief Operating Officer.

You will blend relationship-building, outreach, and industry presence with practical marketing execution. The goal is simple: make sure the right people understand Analog Heart’s capabilities and bring relevant opportunities to the team.

What you’ll do

• Partner with leadership and production to define priority markets, ideal clients, and the project types Analog Heart is best positioned to deliver.
• Research target organizations, decision-makers, upcoming projects, and partnership opportunities.
• Build and maintain focused prospect lists and pursue them through personalized outreach via email, phone, introductions, meetings, and in-person outreach.
• Get out into the industry by attending relevant events and arranging visits to meet prospective clients and collaborators.
• Reconnect with past clients and existing contacts to uncover new needs, encourage repeat business, and generate referrals.
• Develop relationships with agencies, architects, designers, producers, venues, and other partners who can route relevant projects.
• Maintain a consistent outreach and follow-up rhythm, using judgment to persist, nurture, or move on.
• Respond promptly to inbound inquiries and begin conversations that clarify goals, project needs, timing, and fit.
• Collect early information such as budget expectations (when available), key stakeholders, and next steps.
• Introduce qualified opportunities to the appropriate production lead with clear context and organized notes.
• Coordinate introductory meetings and provide relevant project examples or capability materials.
• Stay connected with production to understand progress through qualification and improve targeting over time.
• Support relationship follow-up and opportunity nurturing while production leads proposals and closing.

Marketing that supports growth

• Develop a focused marketing plan aligned to business development priorities and designed to reach people most likely to hire or refer.
• Write and publish compelling stories about projects, capabilities, people, process, and creative problem-solving.
• Own a practical publishing cadence across the website, newsletter, and priority social channels.
• Turn project details into case studies, project pages, outreach content, and other materials.
• Gather stories and visual assets from busy project teams, securing appropriate approvals and credits.
• Identify publications, industry communities, awards, and speaking opportunities to expand visibility.
• Maintain consistent company voice and strong visual standards across communications.
• Create and maintain capability presentations, project sheets, credentials decks, and an organized library of approved project photography and video.
• Tailor materials and outreach to specific prospects, industries, and opportunities.
• Help leadership and production prepare for prospective-client meetings with research, talking points, and examples.
• Keep marketing materials current and easy for the team to find and use.

Pipeline and reporting

• Own the system for tracking prospects, contacts, outreach, qualified leads, handoffs, and follow-up commitments.
• Keep records accurate with clear ownership and next actions.
• Report regularly on outreach activity, qualified conversations, opportunities accepted by production, and lead sources.
• Use production feedback and project outcomes to improve targeting and qualification.
• Manage an approved marketing budget, tools, calendar, and outside resources as needed.

Compensation and benefits

Base salary: $95,000–$115,000 per year.

Bonus: 10–15% target annual bonus tied to agreed business-development goals.

Benefits: 401(k) with matching, dental insurance, health insurance, paid time off, and vision insurance.

What you bring

• Demonstrated experience generating leads and building business relationships in a business-to-business, creative-services, or project-based environment.
• Comfort initiating conversations with people you do not know, including direct outreach, phone calls, and in-person networking.
• Evidence that research and outreach translate into qualified meetings or project opportunities.
• Exceptional writing and communication skills, including the ability to explain complex creative and technical work clearly.
• Hands-on ability to create and publish content across website, newsletter, social, and presentations/collateral.
• Strong visual judgment and an understanding of effective project storytelling.
• Organized follow-through, including maintaining contact records and managing a prospect pipeline.
• Ability to work independently, set priorities, and coordinate with busy internal teams.
• Understanding of relationship-based, consultative sales and patience required to develop opportunities over time.
• Willingness to attend relevant industry events and prospective-client meetings.

Helpful experience

• Experience in experiential design, entertainment, attractions, exhibits, events, architecture, fabrication, construction, or another design-and-build industry.
• An established network of relevant clients, agencies, or industry partners.
• Experience developing case studies and marketing customized, multidisciplinary projects.
• Familiarity with CRM systems, website publishing, email marketing, analytics, and social scheduling tools.
• Experience working in a small company where strategy and execution belong to the same person.

Tools you may use

• CRM systems, website publishing, email marketing, analytics, social scheduling tools

How to apply

Please share your résumé, examples of your marketing or storytelling work, and a brief description of a business development effort you personally led. Include how you identified prospects, approached them, and turned that work into qualified conversations or opportunities.

Measures of success

• More of the right people know Analog Heart, understand capabilities, and bring relevant project opportunities.
• Qualified opportunities generated and accepted by production.
• Meetings with relevant prospective clients and referral partners.
• Growth in productive relationships, repeat-client conversations, and referrals.
• Consistent outreach, timely follow-up, and accurate pipeline records.
• Progress of sourced opportunities through the sales process, reviewed with production.
• Marketing and business development materials that help open doors and advance conversations.
• Supporting indicators include audience growth, engagement, and publishing consistency, with the central measure being whether work creates a stronger pipeline of relevant opportunities.

Who thrives in this role

• Curious about people and what they are trying to create.
• Able to spot promising connections, start conversations, and follow through without waiting for a lead list.
• Comfortable telling the story of creative work while also getting out from behind the screen.
• Brings initiative, persistence, good judgment, and a collaborative spirit.
• Cares about craft, treats people with respect, and sees obstacles as opportunities to find a better way forward.