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Genpact US Services, LLC.

Associate - S&M - Digital Marketing 5A

Genpact US Services, LLC.
Richardson, TX $31k - $39k/yr Full time Posted 7d ago
Marketing Analytics Associate Business Intelligence Campaign Management Communications Cross-Functional Dashboard Data Analysis Data Analytics Data Visualization Dataviz Digital Marketing Google Ads Google Analytics Looker Marketing Analytics Paid Advertising Reporting and Analytics
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Job Description

Benefits and Culture

This onsite opportunity in Richardson, TX offers analytics‑driven work within Genpact US Services, LLC. You will contribute to digital marketing campaigns through performance reporting, benchmarking, and client recommendations, all within a values‑driven culture that emphasizes integrity and inclusion.

  • Lead AI-powered transformation
  • Make an impact
  • Accelerate your career
  • Work with the best
  • Thrive in a values-driven culture

Approximate annual base compensation: $31,200 – $39,000

Responsibilities

  • Create performance reports such as Quarterly Business Reviews (QBRs) to evaluate campaign outcomes and strategic alignment.
  • Pull benchmark reports to compare advertiser performance against industry or vertical standards.
  • Develop campaign wrap-up reports to summarize key metrics, insights, and optimization opportunities post-campaign.
  • Analyze ad performance data (impressions, clicks, conversions, cost metrics) using tools like Ads Manager and Looker.
  • Visualize data and trends through dashboards and slide decks to support client communication and strategic decisions.
  • Collaborate with Account Strategists to surface insights and recommendations tailored to client goals.
  • Ensure accuracy and consistency in data handling, formatting, and report delivery.
  • Support ongoing campaign monitoring by tracking performance against KPIs and flagging notable changes.

Requirements

  • Bachelors - Business Administration
  • Bachelors - Communication
  • Bachelors - Marketing
  • Bachelors - Sales
  • Masters - Marketing
  • Certified Digital Marketing Professional - Digital Marketing Institute
  • Google Ads Search Certification - Google
  • HubSpot Content Marketing Certification - HubSpot Academy
  • Customer Relationship Management (CRM)
  • Data Analytics
  • E-Commerce
  • Financial Analysis Reporting
  • Google Analytics
  • Marketing Analytics
  • Media Research
  • Negotiation
  • People Leadership
  • Project Management
  • Social Media
  • English (Required)
  • Proficient - C2
  • Technologies: Ads Manager, Looker, Google Analytics, Google Ads

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