Portland, ME

Marketing Jobs in Portland, ME

3 jobs found

Include remote jobs

6d ago

Marketing & Communications Manager

Greater Portland Transit District Portland, ME

Portland, ME

6d ago

$80k - $87k/yr Full time Manager Marketing Brand Management

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Job Description

Take a leadership role in shaping how Greater Portland Metro communicates with riders and the broader community. The Marketing and Communications Manager plans, executes and measures marketing, public relations, rider communications and community outreach to grow ridership, strengthen the Metro brand, collaborate with regional partners, and keep the public informed about service changes and policies. This hybrid role is based in Portland, Maine, and offers a competitive salary alongside a robust benefits package.

Benefits

Salary: $80,013.00 - $87,433.00 per year
401(k)
401(k) matching
Dental insurance
Employee assistance program
Health insurance
Paid time off
Tuition reimbursement
Vision insurance

Responsibilities

Develops, implements and evaluates marketing plans and branding programs; forecasts future needs and opportunities.
Oversees market research, assesses results, and adjusts strategies to meet evolving market and competitive conditions.
Guides the preparation of marketing activity reports and presents findings to Metro Board Committees.
Develops and manages marketing projects and operating budgets.
Oversees and manages the District’s social media platforms and website.
Directs editorial, branding, production and distribution of all Metro communication materials.
Manages advertising and promotional activities across print, online, electronic media and other materials to raise public awareness of Metro.
Establishes and maintains relationships with industry influencers, stakeholders and strategic partners.
Manages contracts with design consultants, including evaluating and selecting firms.
Ensures a consistent image across all promotional materials and events.
Serves as Metro’s media representative and as the public information officer when appropriate.
Oversees and participates in community outreach efforts.
Oversees Metro’s Title VI program related to public information and involvement.
Assists other departments in preparing manuals, signage, communications and technical publications.
Other related duties as assigned.

Requirements

Bachelor’s degree in Marketing, Communications or a related field
5+ years of experience in Marketing, Communications or a related field
Proven experience developing and executing strategic marketing, branding, and public communication plans
Experience managing social media platforms, websites, digital communications, and content strategy for a brand-oriented organization
Experience managing marketing budgets, vendor relationships, consultant contracts and project timelines
High level computer skills in Microsoft Office Suite and common marketing/communication tools, including social media platforms, email marketing software, and graphic design tools such as Canva or similar

Technologies

Microsoft Office Suite
Canva
Email marketing software

Application questions

Do you have experience developing and executing strategic marketing, branding, and public communication plans?
Have you managed social media platforms, websites, digital communications, and content strategy for an organization of brand?
Do you have experience managing marketing budgets, vendor relationships, consultant contracts, and project timelines?

Location and work arrangement

Hybrid remote work in Portland, ME 04102. Applicants should be able to commute to Portland, ME 04102 as required.

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1mo ago

Marketing Content Engineer

Unum Group Portland, ME

Portland, ME

1mo ago Closed

$64k - $120k/yr Full time Marketing Ai Content Tools Brand Management

This position is no longer accepting applications (closed Jun 25, 2026).

Job Description

Unum Group seeks a Marketing Content Engineer to design and optimize scalable content solutions for multi-channel marketing in Portland, ME (onsite) with a salary range of USD 63,500 to 120,000 per year.

Responsibilities

Define content models and copy standards to ensure deliverables are strategic, distinctive, and stand out in the marketplace
Architect and engineer content experiences across digital channels, aligned with brand strategy and audience needs
Create modular, reusable content components and structure content for personalization and omnichannel delivery
Collaborate with CX priority teams to co-develop program big ideas and support agile ceremonies (standups, sprint reviews)
Leverage AI writing tools (Copilot, Writer.com) to generate, refine, and optimize content across formats and platforms
Own high-level messaging for each program ensuring all marketing mix elements adhere to the strategy and bring it to life
Design and maintain content taxonomies, tagging systems, and personalization rules for delivery
Partner with Creative Lead to develop style guidelines including tone and manner for all media
Build reusable content components and templates aligned with audience needs, SEO/GEO best practices, and platform capabilities
Write high-priority communications
Determine optimal content placement across channels (web, email, social, portals) based on audience behavior and consumption patterns
Present creative concepts to Senior Leadership/Strategy Review Board
Provide guidance and support to Production & Delivery team Copywriters
Work closely with Process Facilitation Managers to brief teams and ensure alignment
Coordinate with external agencies and internal teams for consistent strategy and execution
Participate in retrospectives and contribute to process optimization
Apply information architecture and user experience principles to structure content for intuitive navigation and consumption
Design content models and workflows that support efficient management, retrieval, and personalization across digital platforms
Collaborate with UX and development teams to ensure content solutions are user-centered and technically robust
May perform other duties as assigned

Requirements

Degree in Marketing, Communications, or related field
6+ years of full-time professional communications experience; agency experience a plus
Strong analytical skills and ability to translate business requirements into content architecture
Superior writing, editing, and creative skills in both traditional and digital media
Experience with content management and automation tools (Headless CMS)
Analytics platforms for performance tracking
Understanding of content modeling and structured authoring (DITA, Markdown)
Experience with AI writing tools (Copilot, Writer.com) and content automation platforms
Knowledge of APIs, HTML/XML, and basic scripting
Thrives in a fast-paced, collaborative environment and quickly translates strategic direction into actionable, creative solutions
Demonstrated ability to edit, coach, and develop other newer Content Engineers
Passion for idea development and creativity
Works well independently as well as in a cross-functional team environment
High level of initiative and ownership
Reliable knowledge of AP style
Demonstrated ability to model, organize, and deliver content for digital platforms, applying best practices from information science and user experience
Experience working with cross-functional teams to optimize content for usability, accessibility, and engagement
Familiarity with content management systems, metadata, taxonomy, and digital asset organization
Drives a shift toward scalable content creation: create once, reuse everywhere

Technologies

Copilot
Writer.com
Headless CMS
HTML
XML
APIs

Benefits

Award-winning culture
Inclusion and diversity as a priority
Performance Based Incentive Plans
Competitive benefits package that includes Health, Vision, Dental, Short & Long-Term Disability
Generous PTO including paid time to volunteer
Up to 9.5% 401(k) employer contribution
Mental health support
Career advancement opportunities
Student loan repayment options
Tuition reimbursement
Flexible work environments

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2mo ago

Marketing Manager

Olympia Hospitality Portland, ME

Portland, ME

2mo ago Closed

$60k+/yr Full time Manager Marketing Analytics

This position is no longer accepting applications (closed Jun 8, 2026).

Job Description

Olympia Hospitality offers a collaborative, growth‑driven environment across a portfolio of hotels and on‑site outlets. The Marketing Manager role is based in Portland, ME (onsite) with a total compensation of USD 60,000 per year. The position supports and oversees creative marketing initiatives, steers digital strategy to align with revenue goals, and collaborates with on‑property teams and the Home Office to drive results. A college degree in marketing, communications, business, or equivalent work experience is preferred.

Benefits

Health coverage including up to 80% toward individual plans, plus dental and vision insurance with FSA and HSA options
401K plan with discretionary yearly match
Paid group term life insurance, partial employer coverage for short‑term disability, with the option to purchase additional life insurance
Robust paid time off (PTO) plus seven paid holidays and an earned wage access program
Employee Assistance Program, sober support network, and a recovery‑friendly workplace
Exclusive hotel travel discounts and location‑specific benefits

Responsibilities

Oversee and support creative marketing programs for a selected group of hotels and outlets, including restaurants, spas, and clubs
Lead digital strategy and marketing execution to ensure alignment with revenue targets and business needs
Use industry insights and performance data to craft campaigns that boost visibility and drive revenue
Provide support to Directors and Home Office marketing initiatives
Collaborate closely with on‑property teams to execute campaigns and initiatives

Requirements

Proficiency in Google Analytics and ability to create ads
Experience with email marketing campaigns and CRM systems
Strategic capability for social media planning and execution
Support for brand development efforts
Experience in multi‑property hospitality or travel environments
Leadership with the ability to motivate, mentor, coach, and guide others, including documentation
Strong customer service orientation with hospitable, attentive, friendly, and courteous service; demonstrates patience, tact, and diplomacy
People skills that foster collaboration, rapport, and trust
Excellent communication skills, both verbal and written, with active listening
Problem‑solving and analytical abilities to identify issues, analyze data, and implement best practices
Judgment and discretion when handling confidential information
Organizational and time management skills to multi‑task, prioritize, and work with limited supervision
Aptitude and adaptability to learn quickly and respond to changing priorities
Composure under pressure and the ability to manage stress while addressing customer and employee interactions calmly
Attention to detail with thorough and accurate task execution
Proficiency with standard computer tools (email, Word, Excel) and hotel systems; leverage technology to improve efficiency
Ability to train others and share knowledge to enhance performance and safety
Education: College degree in marketing, communications, business, or equivalent work experience

Technologies

Google Analytics
CRM software
Microsoft Excel
Microsoft Word
Microsoft Office

Physical Demands

Frequent travel to properties and hotels, including overnight trips
Flexible work hours, including nights and weekends, particularly as hotel openings approach
Extended workdays during peak periods to meet workload demands
Potential for extended periods of walking or standing, desk work, and computer use
Possible kneeling and lifting up to 50 lbs

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Marketing Jobs in Portland, ME

Marketing & Communications Manager

Marketing Content Engineer

Marketing Manager

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