CALA Products in Commerce, CA is hiring a Social Media and Marketing Manager to lead online presence, content, and campaign performance.

Develop and execute social media strategies across platforms including Facebook, Instagram, Twitter, TikTok, and others to improve brand awareness and engagement
Create, curate, and manage high-quality content such as graphics, videos, photography, blog posts, and multimedia
Use Adobe Creative Suite tools (including Photoshop and Illustrator) and media editing tools to produce assets
Monitor social listening channels to identify audience sentiment, trending topics, and competitor activity, then refine content strategy accordingly
Manage paid social and marketing campaigns, including Facebook Advertising and performance tracking via Google Analytics to optimize reach and ROI
Track and report digital marketing performance using analytics tools such as Google Analytics, social media analytics dashboards, and marketing online analytics
Respond to comments, messages, and reviews to support relationship management and maintain an engaged community
Coordinate with public relations to keep branding and messaging consistent across channels; support media outreach when needed

Proven experience in social media management, digital marketing, or related roles, with a portfolio showing successful campaigns
Proficiency in content creation tools including Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite, plus video editing software
Experience with social media scheduling and reporting platforms such as Hootsuite or Buffer
Strong understanding of social media platform algorithms and best practices for content marketing, including SEO principles, keyword research, and media performance analytics
Analytical skills to interpret data from Google Analytics and other marketing performance monitoring tools to optimize strategy
Excellent written communication skills, including proofreading and writing content aligned with branding guidelines
Ability to manage multiple projects at once with attention to detail, along with proactive problem-solving and creative thinking

Social Media and Marketing Manager

Job Description