Paid Social & Content Marketing Manager

ZEO ScientifiX™ is a publicly traded biotechnology company in South Florida advancing research, development, and manufacturing of biologic medicines. Based in the Miami-Fort Lauderdale area, this hybrid role supports the company mission by planning, executing, and improving paid social and content marketing campaigns that help translate complex scientific ideas into compliant assets.

This full-time Paid Social & Content Marketing Manager position focuses on driving brand awareness, engagement, and lead generation through multi-platform paid media and a structured content program. You will partner across product, scientific, and sales stakeholders to ensure messaging stays accessible, accurate, and regulation-aware.

Role overview

In this hybrid role based in Fort Lauderdale, FL, you will build content strategies aligned to business and scientific objectives, manage editorial plans, and oversee the production of written, visual, and video content. Performance monitoring and iterative improvements through analytics and testing are central to the work.

Responsibilities

• Plan, execute, and optimize paid social media campaigns across key platforms to drive brand awareness, engagement, and lead generation
• Develop content strategies aligned with business and scientific objectives
• Manage editorial calendars
• Oversee creation of compelling written, visual, and video content
• Collaborate with cross-functional partners, including product, scientific, and sales stakeholders, to translate complex scientific concepts into accessible and compliant marketing assets
• Monitor performance analytics
• Run A/B tests on creatives and messaging
• PR, ETC.

Requirements

• Proficiency in paid social management, including campaign setup, optimization, and reporting across platforms such as LinkedIn, Meta, X, and emerging channels
• Experience with content strategy, editorial planning, and multi-channel content creation for healthcare or life sciences audiences
• Strong copywriting, storytelling, and basic content editing skills, including the ability to translate technical or scientific information into clear messaging
• Comfort working with marketing analytics, performance tracking, A/B testing, and turning data into actionable insights to refine campaigns
• Familiarity with digital marketing tools (such as social ad managers, marketing automation, and basic design or video tools) is highly beneficial
• Bachelor’s degree in Marketing, Communications, Business, Life Sciences, or a related field, or equivalent practical experience
• Experience in biotechnology, pharmaceuticals, or healthcare marketing is a plus, particularly in highly regulated environments
• Strong collaboration, project management, and time-management skills to manage multiple deadlines in a fast-paced setting

Tools

• LinkedIn
• Meta
• X

Location

Hybrid remote in Fort Lauderdale, FL 33338

Compensation

$70,000 - $85,000 per year (USD)