Marketing Specialist
Job Description
State Savings Bank - SSB is hiring a Part-Time Marketing Specialist in West Des Moines, IA (in person) to plan and run multichannel marketing efforts that strengthen community presence.
Responsibilities
- Build the marketing budget and develop campaign content aligned with bank goals.
- Implement multichannel marketing strategies including:
- Social media marketing campaigns
- Email marketing
- Print advertising
- Run and continuously improve social media advertising campaigns to increase reach and engagement.
- Apply SEO techniques and use web analytics reporting tools to track performance and support data-driven adjustments.
- Coordinate with the loan team to align marketing initiatives with overall bank strategy and maintain messaging consistency.
Requirements
- 2+ years of proven digital marketing experience, including:
- Managing social media advertising campaigns
- Executing multichannel marketing strategies
- Strong working knowledge of web analytics reporting and marketing automation tools.
- Ability to create and support marketing assets, including content writing and graphic design.
- Experience managing marketing project timelines effectively.
- Strong data analysis skills to generate insights and improve campaign ROI.
- Excellent communication skills and ability to collaborate across teams.
- Bachelor’s degree (required).
- Part-time availability.
Technologies
- Social media advertising
- SEO techniques
- Web analytics reporting tools
- Marketing automation tools
- Email marketing
Benefits
- Paid time off
Application Questions
- What is your marketing strategy creation, content development and web analytics background?
- Are you located in the Des Moines, IA area?
Location: West Des Moines, IA (onsite/in person)