Marketing Coordinator

Missing Piece Group is seeking a Marketing Coordinator to support marketing and social media initiatives for artists, labels, live music clients, and other music-driven projects. This hybrid role focuses on campaign execution, digital promotion, and performance reporting across multiple channels.

Role Summary

The Marketing Coordinator will help develop and manage marketing and social media campaigns, coordinate execution across internal teams and external partners, and provide reporting and analytics to support ongoing optimization. The position also includes managing social and digital communications for MPG’s internal channels.

Key Responsibilities

• Develop, implement, and manage marketing campaigns for agency and record label projects.
• Coordinate campaign planning and execution across internal teams, clients, and external partners.
• Build and maintain project timelines, content calendars, and campaign workflows.
• Support team processes related to digital tools, assets, and campaign tactics.
• Manage client social media strategy, messaging, and assets, with emphasis on releases, streaming, and concert promotion.
• Advise clients on social and digital best practices, including audience growth strategies.
• Research and coordinate outreach to online influencers, creators, and playlist curators.
• Support content creation, asset development, and repurposing as needed.
• Manage ongoing social and digital communications for MPG internal website and social channels.
• Track and report on social, digital, streaming, and promotional campaign performance.
• Analyze client channel performance and recommend optimization opportunities.
• Manage client CRM and campaign reporting.

Requirements

• Experience in music marketing, publicity, artist management, concert promotion, record label marketing, or a related field; internships welcome.
• Experience working with DSPs, streaming platforms, influencers/creators, playlist curators, and/or brand partners.
• Working knowledge of social and digital advertising platforms, including Meta, Instagram, and YouTube.
• Familiarity with digital marketing, analytics, and campaign tools such as Feature.fm, Chartmetric, Spotify for Artists, YouTube/Google Analytics, and ticketing/remarketing platforms.
• Working knowledge of content creation and asset production, including Canva, Photoshop, and basic video editing.
• Strong understanding of social media platforms, digital audiences, and emerging online trends.
• Strong organizational, communication, and project-management skills.
• Compelling and creative online voice.

Technologies

• Meta, Instagram, YouTube
• Feature.fm, Chartmetric
• Spotify for Artists
• YouTube/Google Analytics
• Canva, Photoshop

Compensation

Salary Range (commensurate with experience): $40,000 to $50,000 per year.

Benefits

• Health insurance

Work Location

Jersey City, NJ 07302 (Hybrid)

• Hybrid basis, generally two days per week in office.
• Potential to work in MPG Nashville office as well.