Manager, Marketing & Integrated Communications

Starbucks is seeking a Manager of Marketing and Integrated Communications to lead multi-channel seasonal and brand campaigns across the U.S. stores. This on-site, Seattle-based role emphasizes strategic go-to-market planning, cross-functional collaboration, and clear internal and external communications. The position offers a salary range of USD 112,900 to 169,500 per year and a comprehensive benefits program designed to support health, finances, education, and work-life balance.

Benefits

• Medical, dental, and vision insurance
• Basic and supplemental life insurance
• Voluntary insurance options
• Short-term and long-term disability coverage
• Paid parental leave
• Family expansion reimbursement
• Paid vacation from date of hire
• Sick time accrual
• Eight paid holidays
• Two personal days per year
• 401(k) with employer match
• Discounted company stock program (S.I.P.)
• Starbucks equity program (Bean Stock)
• Incentivized emergency savings and financial well-being tools
• 100% upfront tuition coverage for a first-time bachelor’s degree through ASU online via the Starbucks College Achievement Plan
• Student loan management resources and access to additional educational opportunities
• Backup care and DACA reimbursement

Responsibilities

• Design and execute multi-channel seasonal campaigns grounded in business data and consumer insights, leveraging inputs from Finance, Menu, Analytics, Social Listening, Media, and PR to shape strategy
• Support development and execution of market tests for new products to gauge consumer resonance and inform national launch plans
• Create and manage marketing research plans with Consumer Insights to inform briefs and go-to-market strategies
• Draft campaign briefs that guide channel communication, prioritization, and creative execution; advise on creative development with internal and external partners to ensure on brief output
• Collaborate with cross-functional teams to develop comprehensive go-to-market plans and inspire innovative solutions to business challenges
• Lead the creation of written communications including leadership presentations, campaign recaps, and business cases for new programs
• Monitor business performance and trends, partnering with Finance and Menu Insights to tailor campaigns toward financial goals
• Bring fresh, big-idea thinking to drive traffic, deepen brand affinity, and increase engagement in new ways

Requirements

• A creative mindset
• Strategic thinking paired with strong storytelling abilities
• Sharp analytical and critical thinking skills
• Experience leading cross-functional teams
• Clear and concise communication, both verbally and in writing
• Ability to develop and present strategic recommendations confidently
• Skill in solving complex problems and reframing existing solutions
• Capability to balance multiple priorities and meet deadlines in dynamic environments
• Comfort with ambiguity and change, with a track record of adapting quickly
• Proven ability to respond to shifting demands and prioritize effectively
• Ability to influence across functional boundaries
• Strong project management, highly organized with attention to detail
• Excellent PowerPoint skills for storytelling at all leadership levels (VP/SVP+)

Technologies

• PowerPoint

Basic Qualifications

• Bachelor's degree or 4+ years of US military experience
• Progressive experience in product or brand management (3-5+ years)
• Cross-functional project management experience (3-5+ years)
• Strong interpersonal skills
• Proficient in delivering oral and written presentations
• Proactive self-starter with the ability to work independently and as part of a team

Preferred Qualifications

• MBA
• Understanding of media principles and metrics
• Agency management experience
• Ability to learn quickly and work autonomously
• Experience managing at least one budget