Entry Level marketing assistant

IBERIAM ACQUISITIONS seeks an entry-level marketing assistant to support multichannel campaigns, content creation, and performance optimization on-site in McLean, VA.

Responsibilities

• Assist with developing and executing multichannel marketing campaigns across social media, email, print, and digital platforms.
• Support content creation for websites, social media posts, blogs, and marketing collateral using content marketing best practices.
• Help manage social media advertising campaigns on platforms including Facebook Advertising and Google AdWords.
• Use web analytics tools (including Google Analytics) to monitor performance and generate optimization insights.
• Assist with implementing marketing automation tools for email marketing, lead nurturing, and demand generation.
• Collaborate with cross-functional teams (product management, graphic design, and sales) to support cohesive campaign execution.
• Help manage CRM systems to track customer interactions, segment audiences, and improve targeted marketing.
• Support marketing project planning and budgeting while meeting deadlines and objectives.
• Conduct research on industry trends, competitors, and target audiences to inform marketing decisions.
• Contribute to performance marketing strategy development for B2B and e-commerce initiatives.

Requirements

• Proficiency in SEO techniques and understanding of multichannel marketing strategies.
• Experience with advertising sales, social media marketing, and social media advertising campaigns.
• Strong content writing skills with the ability to tailor messages for diverse audiences.
• Familiarity with Adobe Creative Suite including Photoshop and Illustrator for basic design tasks.
• Knowledge of marketing automation platforms and CRM systems for campaign management.
• Ability to analyze web analytics data using Google Analytics or similar tools for data-driven decisions.
• Understanding of digital marketing channels including email marketing, print advertising, demand generation marketing, and performance marketing.
• Excellent teamwork skills, including experience managing or collaborating within marketing or public relations teams.
• Ability to manage multiple projects at once with strong attention to detail under tight deadlines.
• Strong research skills and a proactive approach to learning new tools and strategies.

Technologies

• Facebook Advertising
• Google AdWords
• Google Analytics
• Adobe Creative Suite
• Photoshop
• Illustrator
• Marketing automation platforms
• CRM systems
• Web analytics reporting

Pay

• USD 51,546 - 62,077 per year

Work Location

• McLean, VA (onsite)
• In person