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Today

Marketing Director – Skilled Nursing Facility

Huntsville Healthcare Huntsville, TX

Huntsville, TX

Today

Full time Marketing Senior Business Development

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Job Description

Marketing Director for a Skilled Nursing Facility at Huntsville Health Care Center in Huntsville, TX, focused on driving census growth through field-based referral development in a competitive Texas market.

Responsibilities

A high energy, field based development role aimed at boosting census by cultivating strong referral networks.
Build and nurture relationships with hospitals, physicians, discharge planners, case managers, LTACHs, home health agencies, hospice providers, and community groups.
Engage daily with referral sources to generate skilled nursing admissions.
Oversee referrals from initial inquiry through the admission process.
Track pending referrals and insurance authorizations, ensuring timely follow up.
Coordinate with interdisciplinary teams to ensure smooth resident transitions.
Represent Huntsville Health Care Center within the community to raise visibility.
Develop new referral partnerships while strengthening existing ones.
Monitor referral trends and implement strategies to increase occupancy.
Serve as a trusted resource for healthcare professionals across the territory.

Requirements

Previous marketing or admissions experience in a Skilled Nursing Facility.
Proven success in increasing census within a SNF setting.
Strong understanding of Medicare, managed care, insurance authorizations, and hospital discharge processes.
Experience building referral relationships with hospitals and physicians.
Excellent communication and relationship-building skills.
Self-motivated professional who requires little supervision.
Valid driver’s license with reliable transportation.

Benefits

401(k)
401(k) matching
Dental insurance
Employee assistance program
Employee discount
Health insurance
Health savings account
Life insurance
Paid time off
Referral program
Vision insurance

The ideal candidate

Loves being out in the field each day.
Is energized by networking and relationship building.
Understands that every referral matters.
enjoys healthy competition and surpassing census goals.
Knows how to earn trust with referral partners.
Can independently manage the territory and prioritize opportunities.
Takes ownership of results and celebrates occupancy growth.

This position is best for someone who

Prefers being on the road rather than at a desk.
Enjoys meeting new people every day.
Understands the urgency of post-acute admissions.
Has successfully marketed a skilled nursing facility before.
Wants the freedom to build relationships while making a direct impact on facility success.

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12d ago

Hospice or Home Health Marketing Coordinator and Community Liaison

Summerlin Hospice Las Vegas, NV

Las Vegas, NV

12d ago

$36k - $180k/yr Full time Marketing Business Development Campaign Management

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Job Description

Marketing leadership opportunity in Las Vegas for hospice and home health, focused on campaigns, referral networks, materials, events, and performance analysis.

Responsibilities

Develop and launch integrated marketing campaigns to boost brand visibility and referral flow.
Build and nurture relationships with healthcare professionals, referral sources, and community organizations.
Create persuasive marketing materials across brochures, digital content, and event promotions.
Plan and execute events, community outreach, and educational sessions to drive engagement.
Monitor performance metrics, optimize strategies, and report on campaign outcomes.

Requirements

3+ years of Home Health and Hospice marketing experience (required).
2 years of Community Liaison / Marketer experience (required).

Experience

Hospice Marketing: 1 year (Preferred).
Community Liaison / Marketer: 2 years (Required).

Languages

Tagalog (Preferred).
Spanish (Preferred).

Benefits

Dental insurance
Flexible schedule
Health insurance
Paid time off
Competitive salary potential
Opportunity to build and lead a growing team
Room for creativity and autonomy

Job Details

Location: Hybrid remote in Las Vegas, NV 89147
Salary: USD 36,000 - 180,000 per year
Expected hours: 20 - 40 per week
Job types: Full-time, Part-time, Contract

Application Question

Do you have experience as a Marketer or Community Liaison in the Las Vegas Metro Area?

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2mo ago

Sales & Marketing Manager – Home Care (High Earning Potential)

Senior Helpers of Central West Hartford West Hartford, CT

West Hartford, CT

2mo ago Closed

$70k - $100k/yr Full time Manager Marketing Account Management

This position is no longer accepting applications (closed Jun 19, 2026).

Job Description

Dynamic Sales and Marketing Manager position in West Hartford, CT focused on leading home care growth and referral development.

Responsibilities

Assess market dynamics, competitor activity, and influential centers to uncover growth opportunities.
Identify local referral sources such as hospitals, senior living communities, physician practices, VA facilities, and related healthcare providers to forge lasting relationships.
Develop and grow new referral sources through in-person meetings, networking, and digital strategies.
Conduct client interviews and coordinate with office staff to ensure timely start of care.
Coordinate and oversee digital marketing activities in collaboration with leadership.
Plan and execute daily networking and relationship-building tasks.
Arrange presentations of Senior Helpers services at healthcare and senior-focused meetings.
Produce weekly activity reports and monitor KPIs and marketing data.
Visit and schedule meetings with decision-makers who can refer clients.
Engage with 8 to 10 referral sources daily to grow referrals and relationships.
Utilize the monthly marketing calendar to coordinate activities across channels.
Represent Senior Helpers at trade shows, conferences, and community networking events.
Network with industry peers to cultivate additional referral sources.
Assist in coordinating marketing and advertising methods, including social media, digital marketing, direct mail, and print ads, with support from the Franchisor's Marketing team.
Maintain and manage a Customer Relationship Management (CRM) system to track contacts and referrals.
Meet or exceed sales objectives while upholding professional representation of the company.

Job Details

Location: West Hartford, CT 06119 (onsite)
Salary: USD 70,000 - 100,000 per year
Education: Associate degree in marketing/healthcare or related field
Experience (minimum): 1 year in home care sales or related field

Qualifications

Associate degree in marketing/healthcare or related field; or three years of related marketing, sales, or business development experience in home care or healthcare in lieu of degree
Minimum one year of healthcare/homecare industry experience in sales strategy or development; preferred
Strong organizational skills and the ability to manage multiple priorities
Excellent rapport-building and follow-up capabilities
Active listening with attention to detail
Effective prioritization in a changing environment
Exceptional written and verbal communication skills
Ability to maintain consistent relationships with prospects and referral sources
Solutions-driven, motivated, and results-oriented with a collaborative mindset
Ability to develop partnerships by securing commitment and buy-in
Understanding of SMART goals and supervisor-set performance targets
Proven sales management experience, preferably in medical or technical sales
Leadership ability with a track record of building high-performing teams
Customer service and account management proficiency
Strong negotiation skills benefiting both company and clients
Excellent communication skills across diverse audiences
Proficiency with Microsoft Word, Excel, PowerPoint, Internet, and Outlook; quick to learn new software
Ability to work independently and as a strong team member
Valid driver's license, clean driving record, and reliable transportation
Willingness to travel within the assigned territory
Experience in homecare sales: 1 year required

Technologies

CRM (Customer Relationship Management system)
Microsoft Word
Microsoft Excel
Microsoft PowerPoint
Outlook
Internet

Benefits

401(k) matching
Health insurance
Paid time off

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Home Health Marketing Jobs

Marketing Director – Skilled Nursing Facility

Hospice or Home Health Marketing Coordinator and Community Liaison

Sales & Marketing Manager – Home Care (High Earning Potential)

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