Panama City Beach, FL

Marketing Jobs in Panama City Beach, FL

4 jobs found

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18d ago

Creative Director of Marketing

THE ST JOE COMPANY Panama City Beach, FL

Panama City Beach, FL

18d ago

Full time Manager Marketing Adobe Creative Suite

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Job Description

The Creative Director will provide company-wide creative leadership for THE ST JOE COMPANY, guiding how the organization tells its story across a diverse real estate and hospitality portfolio. Based in Panama City Beach, FL (onsite), the role develops creative standards and integrated campaigns that support brand recognition, engagement, lead generation, and revenue growth.

Role focus

This position owns creative strategy and execution across corporate and affiliated brands, ensuring consistency while allowing each property and business to maintain its own identity and market positioning. You will direct creative content strategy and production across digital, print, social, and experiential platforms, including photography and video from concept through final execution.

Key responsibilities

Develop and execute creative strategies aligned with marketing objectives, business priorities, and brand positioning.
Set and maintain corporate and affiliated brand standards, visual identities, messaging, and creative guidelines across business segments.
Lead integrated marketing campaign creative to strengthen brand awareness, customer engagement, lead generation, and revenue growth.
Support brand consistency while preserving the unique identity and market positioning of individual properties and businesses.
Identify emerging creative trends, technologies, and opportunities that enhance brand differentiation and competitive positioning.
Direct creative content strategy and production across photography, video, graphic design, digital media, advertising, print, websites, and experiential marketing.
Create brand narratives that highlight properties, destinations, communities, lifestyle, and customer experiences.
Oversee photography and video production, including creative concepts, art direction, production, and final execution.
Partner with marketing teams on editorial calendars, seasonal campaigns, property launches, special events, and promotional initiatives.
Maintain creative assets and ensure content meets quality, accuracy, and brand consistency standards.
Provide creative direction for corporate communications, executive presentations, investor materials, and special projects.
Collaborate with marketing, sales, and operational leaders to develop creative initiatives supporting residential, commercial, hospitality, and corporate objectives.
Develop creative campaigns and materials supporting property sales, leasing, occupancy, memberships, guest visitation, events, and ancillary revenue.
Support brand positioning and promotional initiatives for resorts, hotels, private clubs, golf courses, marinas, restaurants, and community developments.
Identify cross-promotion opportunities and integrated storytelling across the portfolio.
Ensure creative initiatives align with customer expectations, business priorities, and measurable marketing outcomes.
Provide creative direction for websites, social media, email marketing, digital advertising, and emerging communication platforms.
Develop digital content to strengthen audience engagement, brand positioning, lead generation, and customer retention.
Collaborate with marketing teams to evaluate creative performance and refine content strategies using audience insights and analytics.
Leverage emerging technologies, including AI-assisted creative tools, to improve efficiency, innovation, and creative capabilities.
Establish standards for responsible AI use while maintaining brand integrity, originality, and quality.
Oversee creative project budgets, production expenses, timelines, and resource allocation to support timely, cost-effective delivery.
Establish creative production processes, quality controls, and brand approval standards.
Evaluate creative effectiveness through campaign performance, audience engagement, and business results.
Maintain organized brand assets, creative resources, licensing agreements, and production materials.
Continuously improve creative workflows, technology, and vendor utilization to enhance operational efficiency and ROI.

Company portfolio coverage

Residential and commercial real estate, including 13 active residential communities.
Resorts and hotels, plus food and beverage operations.
Golf courses and marinas.
A private club.

Requirements

Bachelor's degree in Marketing, Graphic Design, Advertising, Communications, Fine Arts, or a related discipline.
3+ years of experience (minimum).
Equivalent professional experience with a demonstrated record of creative leadership may be considered.
5+ years of progressive experience in creative direction, brand development, advertising, design, or integrated marketing preferred.
Minimum of 3 years experience leading creative teams, agency relationships, or complex creative programs preferred.
Demonstrated experience directing creative strategy and execution across multiple brands, business units, or market segments.
Hospitality, luxury lifestyle, real estate development, resort operations, private clubs, or destination marketing experience strongly preferred.
Corporate marketing environment or multi-brand organization experience preferred.
Expertise in brand strategy, visual storytelling, design, photography, videography, and integrated marketing.
Advanced proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign, and related applications).
Strong knowledge of photography, video production, digital design, social media, website content, and multimedia development.
Experience with creative project management, digital asset management, and marketing performance analytics.
Working knowledge of AI-assisted creative technologies and emerging digital marketing tools.
Proficiency in Microsoft Office, including PowerPoint and executive presentation development.
Proven ability to lead creative teams, manage external agencies, and foster collaboration across business units.
Strong strategic thinking and business acumen connecting creative initiatives to brand equity, customer engagement, and financial performance.
Excellent communication, presentation, and interpersonal skills to influence executive leadership and cross-functional stakeholders.
Strong organizational and project management skills, including balancing priorities, budgets, and deadlines.
Ability to provide clear creative direction, manage resources, and deliver high-quality results within established financial and operational parameters.
Adaptable, innovative, and solutions-oriented with a collaborative leadership approach.

Technologies

Adobe Creative Cloud
Photoshop
Illustrator
InDesign
AI-assisted creative tools
Microsoft Office
PowerPoint

Physical demands & working conditions

Primarily operates within a professional office environment.
Extensive use of computers, digital design platforms, and standard office equipment.
Ability to attend meetings, property visits, creative productions, and marketing events at various company locations.
Occasional travel may be required for property visits, photography and video production, agency meetings, and other business needs.
Ability to operate a motor vehicle.
Ability to sit or stand for extended periods.
Ability to lift up to 15 pounds occasionally.

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3mo ago

Marketing Manager

THE ST JOE COMPANY Panama City Beach, FL

Panama City Beach, FL

3mo ago Closed

Full time Manager Marketing Brand Management

This position is no longer accepting applications (closed Aug 12, 2026).

Job Description

THE ST JOE COMPANY is looking for a Marketing Manager to drive the marketing strategy for Watersound Weddings & Events Sales Office, spanning multiple properties in Panama City Beach. The role focuses on crafting integrated campaigns across digital and print channels, coordinating with agencies, and building partnerships to raise brand visibility and grow revenue from weddings, social events, and group bookings.

Responsibilities

Develop and execute marketing strategies and campaigns promoting weddings, social events, and group offerings across multiple properties.
Support the launch and ongoing promotion of the Watersound Weddings & Events Sales Office.
Coordinate website development, marketing collateral, advertising, digital content, and promotional materials with contracted advertising and/or brand agencies.
Act as liaison between the Weddings & Events Sales Office, property Directors of Marketing, and external agencies to ensure alignment with brand standards, timelines, business objectives, and overall property positioning.
Manage social media platforms, email marketing, website content, digital advertising initiatives, and content marketing campaigns.
Coordinate photography, videography, and creative content for venues and events.
Develop collaborative relationships with wedding planners, event professionals, tourism partners, and community organizations to support promotional efforts and brand awareness.
Assist the Weddings & Events Sales Office with bridal shows, networking events, and promotional functions as needed.
Track marketing performance, campaign analytics, and audience engagement and provide reporting and recommendations to leadership.
Analyze campaign performance to identify engagement drivers and recommend future marketing strategies.
Maintain comprehensive knowledge of all hotels, resorts, venues, services, and upcoming events within the hospitality collection.
Attend meetings and perform additional job-related duties as assigned.

Requirements

Bachelor’s degree from a four-year college or university; or four or more years of related experience and/or training, or an equivalent combination of education and experience in marketing and/or communications.
Minimum of five years of related marketing experience in hospitality, weddings, events, tourism, or luxury brands preferred.
Strong understanding of digital marketing, social media, email marketing, and lead generation strategies.
Ability to multitask and work effectively in a fast-paced environment.
Knowledge of Microsoft applications (Word, Excel, Outlook, PowerPoint) and Adobe products.
Excellent communication and organizational skills, including oral, written, presenting, and responding to information from managers, clients, customers, and the general public.
Excellent guest/customer service skills.
Willingness to work weekends, evenings, holidays, and travel between properties as needed.

Technologies

Microsoft Word
Microsoft Excel
Microsoft Outlook
Microsoft PowerPoint
Adobe products

Physical Requirements

Standing
Sitting
Walking, climbing stairs
Lift/Carry up to 50 lbs
Lift/Carry up to 25 lbs
Driving
Exposure to noise
Outdoor environment/heat exposure
Bending
Kneel, crouch, crawl
Reach/handle
Climbing
Overhead reach
Keyboarding

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5mo ago

Marketing Coordinator

Noble Public Adjusting Group Panama City Beach, FL

Panama City Beach, FL

5mo ago Closed

$42k - $47k/yr Full time Marketing Campaign Management Coordinator

This position is no longer accepting applications (closed Jun 13, 2026).

Job Description

At Noble Public Adjusting Group, the Marketing Coordinator role combines data driven campaigns with brand and sales alignment. This full time, onsite position in Panama City Beach, Florida offers a salary of $41,600 to $46,800 annually, along with a benefits package that includes dental, health, and vision insurance plus paid time off. The role emphasizes analytics, search engine optimization, WordPress content management, automation, and ROI focused campaigns, all performed on site at our Panama City Beach office.

Benefits

Dental insurance
Health insurance
Vision insurance
Paid Time Off

Responsibilities

Plan and coordinate marketing campaigns aligned with sales activities
Optimize marketing efforts to achieve ROI targets
Design and connect automations using tools such as N8n, Zapier, Make, and API workflows
Support CRM processes with Salesforce experience preferred
Analyze performance on Facebook, Instagram, and YouTube using proprietary tools to identify trends and opportunities
Develop tailored strategies for social channels, sales funnels, and the company voice online
Build and update lead generation pages in WordPress
Manage and refresh website content on WordPress
Maintain Google Ads campaigns
Enhance SEO across properties and campaigns
Collaborate with the leadership team to strategize and explore new marketing channels
Handle miscellaneous projects or tasks assigned to you or your department

Requirements

Bachelor's degree and a minimum of 3 years of relevant experience
Strong project management abilities
Logical yet creative mindset to develop data driven campaign strategies (keyword selection, targeting, interests)
Knowledge of WordPress and Elementor
Familiarity with SEO, PPC and digital marketing strategies to boost online visibility
Coding knowledge in Python or JavaScript is preferred but not required
Experience with daily account management and optimization of advertising campaigns
Proficiency in generating reports for metrics, goal tracking, and revenue insights
Experience with video creation/editing and basic graphic design
Strong written and verbal communication skills
Deadline and detail oriented

Technologies

N8n
Zapier
Make
API workflows
Salesforce
WordPress
Elementor
Google Ads
Facebook
Instagram
YouTube
Python
JavaScript

Location and schedule

This is an in person role located at Noble Public Adjusting Group HQ in Panama City Beach, FL 32413. Daily on site work is required. The schedule is an 8 hour shift, Monday through Friday.

Portfolio

Applicants must provide a portfolio or examples of prior work.

Application questions

Please share any portfolio materials or work samples you have available.

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6mo ago

Digital Marketing Manager

Visit Panama City Beach Panama City Beach, FL

Panama City Beach, FL

6mo ago Closed

$51k - $61k/yr Full time Marketing Channel Management Communications

This position is no longer accepting applications (closed May 21, 2026).

Job Description

Visit Panama City Beach offers a full-time, on-site Digital Marketing Manager role in Panama City Beach, FL. The position provides a salary range of USD 50,585 to 60,920 per year and supports a comprehensive digital marketing strategy across websites, CRM, email marketing, digital advertising, analytics, and social media to achieve measurable results.

Responsibilities

Collaborate with internal teams to optimize the website, CMS, CRM, and email marketing platforms.
Lead the planning and execution of digital marketing, SEO, SEM, and paid media strategies, working with agency partners to implement, optimize, and drive performance.
Manage social media strategy and content planning to align with brand voice and campaign goals.
Analyze digital performance metrics and optimize campaigns accordingly.
Ensure security, accessibility, and ongoing compliance of digital platforms.
Manage relationships with digital agencies and technology vendors.
Maintain regular, reliable full-time attendance as scheduled.
May have duties modified or added as needed to support Visit Panama City Beach’s mission and marketing objectives.
Perform other related duties as assigned.

Requirements

Bachelor’s degree from an accredited college or university in digital marketing, marketing, information systems, communications, or a related field.
Experience in digital marketing, website management, CRM administration, or digital advertising.
Proven experience managing websites, CMS platforms, CRM systems, and digital campaigns.
Experience managing digital agencies and technology vendors.
Strong interpersonal and communication skills for engagement with the public.
Ability to speak, write, and comprehend the English language.

Technologies

MS Word
MS Excel
MS Outlook

Licenses and Certifications

Possession of or ability to obtain a valid Florida driver's license upon offer of employment, with a driving record acceptable to PCB/CVB Driving Policy and insurance program.

Knowledge, Skills, & Abilities

Knowledge of digital marketing platforms including web, CRM, email, and paid media.
Knowledge of SEO, SEM, analytics, and performance optimization.
Knowledge of digital accessibility, security, and compliance standards.
Knowledge of social media strategy, content planning, and platform management.
Knowledge of destination marketing digital strategies.
Skill in developing and executing digital strategy; strong analytical abilities to interpret performance metrics.
Skill in vendor and agency management and in optimizing digital platforms and systems.
Skill in cross-functional collaboration and effective communication.
Outstanding project management and organizational abilities; excellent written and verbal communication.
Proficiency with MS Word, Excel, and Outlook.
Ability to optimize digital platforms for performance and usability, adapt to changing technologies and trends, and ensure compliance and security across systems.
Ability to manage multiple digital initiatives simultaneously and support enterprise-level marketing objectives.

Work Location

Not eligible for remote work. This position is based at a PCB/CVB worksite and requires on-site presence.

Physical Requirements and Environmental Conditions

Work occurs in a mix of office, field, and event-related environments; while primarily indoors, employees may assist with outdoor activities and public events.
Exposure to varying weather, crowds, noise, and other elements typical of public events; interaction with the public, vendors, contractors, and partner agencies.
Active work including standing, walking, bending, reaching, grasping, pushing, pulling, and repetitive hand movements; good hearing, vision, and communication abilities.
Occasional lifting of materials or equipment, typically 10–15 pounds, with occasional needs up to 25 pounds and infrequent lifting up to 50 pounds.

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Marketing Jobs in Panama City Beach, FL

Creative Director of Marketing

Marketing Manager

Marketing Coordinator

Digital Marketing Manager

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