Marketing Jobs in Cedar Falls, IA

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3h ago

Mudd Advertising Cedar Falls, IA

Cedar Falls, IA

3h ago

$45k - $55k/yr Full time Marketing Account Management Analytics

Digital Marketing Specialist role at Mudd Advertising in Cedar Falls, IA (onsite).

Develop paid campaigns across search, display, and video using Google Ads
Optimize campaigns to meet and exceed benchmark KPIs
Multitask and manage multiple accounts running concurrently
Enter and monitor budget performance with a bid management tool
Set up on-site measurement for paid campaigns using Google Analytics and Google Tag Manager
Learn new advertising platforms and campaign types to grow the business

Hands-on experience managing campaigns in Google AdWords
Experience with Google Analytics and Google Tag Manager
Google Analytics certification preferred
Programmatic buying experience preferred
Strong communication and organizational skills
Ability to work independently and as part of a team
Proficient with Microsoft Office
Ability to document and follow new processes for campaign execution
Basic knowledge of tracking pixels and implementing them on websites via Google Tag Manager

USD 45,000 - 55,000 per year

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