Marketing Specialist
Job Description
Join a global brand, design and innovation consultancy as a Marketing Specialist, helping to build Lippincott's brand and attract clients through integrated marketing, compelling content, and event strategy. Based in New York, NY with a hybrid work setup, this role blends CMS management, digital and social media activities, and budgeting to drive strategic marketing initiatives. The position offers a salary range of USD 80,000 to 100,000 per year and requires a bachelor’s degree with 3-5 years of professional experience.
Responsibilities
- Coordinate marketing and brand-building initiatives by aligning timelines, budgets, teams, and logistics
- Oversee the website management system and publish updates to maintain current content
- Contribute to content development and maintain the company’s social media presence
- Lead awards submissions and manage the design competition program
- Administer the marketing calendar and track the marketing budget
- Serve as a liaison among client teams, knowledge management and marketing to collect assets and monitor case work
- Ensure high quality across communications, including writing, design, and editing for internal and external channels
- Assist in planning and coordinating Lippincott-hosted conferences and client events
- Research prospective clients, competitors, and key companies to inform strategy
Requirements
- Bachelor’s degree, preferably in Liberal Arts, Marketing/Communications or Business Administration
- 3-5 years of professional experience
- Strong interpersonal and written and verbal communication skills
- Excellent organizational and time-management abilities with the ability to multi-task
- A proactive mindset with a track record of achieving goals and delivering results
- High fluency in social media platforms and familiarity with AI tools and other tech and design platforms
- A creative professional with an eye for strong writing and design, and a proven ability to produce on-brand materials
Technologies
- Content Management System (CMS)
- AI tools
Benefits
- Health benefits
- 401K savings
- Employee assistance programs
- Performance-based incentives