Marketing Coordinator

Dallas-based, onsite role with KDC LLC supporting integrated internal and external digital communications across multiple brands. You will help shape content that reaches potential clients, partners, executives, and customers, while measuring performance, maintaining an organized content archive, and supporting marketing, community outreach, and professional services communications.

What you’ll do

• Build and maintain an editorial calendar covering blogs and website content for audiences including potential clients, partners, executives, and clients.
• Create and publish engaging digital content on a regular basis for websites, social media marketing, and online advertising campaigns.
• Partner with creative production staff to create and edit content for initiatives, projects, campaigns, emails, newsletters, and product collateral, including video scripts, blogs, use cases, and case studies.
• Develop a repeatable system to archive content assets such as online ads, videos, and graphics.
• Support SEO performance to help content rank on Google, using tools including SEMrush.
• Collaborate with product managers, outside consultants, and other leadership to develop communication strategies and plans.
• Complete occasional website updates and edits as needed.

What you’ll bring

• Exceptional writing and editing skills, with the ability to tailor messaging for different platforms and target audiences.
• Basic SEO knowledge and keyword research experience (3–5 years).
• Ability to empathize with readers and their perspectives.
• Strong time management and project management skills for work across digital platforms.
• Experience creating content for direct response lead generation, branding, and community initiatives.
• Knowledge of marketing technologies and Google Analytics.
• Experience conducting market research and analyzing data to inform digital marketing strategy and decisions.
• Proven ability to stay current with digital marketing and social media trends and best practices.

Tools and technologies

• SEMrush
• Google Analytics

Benefits

• Medical, dental, vision
• Company paid Life and AD&D Insurance
• Company Paid STD (with no waiting period)
• Option to purchase additional Life and AD&D Insurance
• Voluntary LTD, Critical Illness, Accident, and Hospital Indemnity Coverage
• 401(k) with company contributions
• Paid Time Off
• Tuition Reimbursement

Physical requirements

• Office environment with normal business hours necessary to perform job functions
• Stationary position required up to 50% of the time
• Occasionally move inside the office to access file cabinets, meeting rooms, and office machinery; may occasionally ascend or descend stairs to other floors, cafeteria, and parking area
• Dexterity required to operate a computer and office machinery such as a copy machine or printer (constantly)
• Occasionally move supplies weighing up to 10 pounds for presentations and event needs
• Ability to communicate and exchange accurate information; ability to observe details at close range (within a few feet)

Please note that this job description is subject to change with or without prior notice, and that a reasonable accommodation may be requested to perform the essential functions of the job.