Marketing Coordinator

UF Health is seeking a Marketing Coordinator to support the development and execution of marketing communication strategies designed to strengthen brand awareness and engagement. In this onsite role at UF Health Flager Hospital, you will help coordinate content, manage social media presence, and contribute to campaigns and events that align with business objectives.

Working within the organization, you will collaborate with internal teams and external vendors to maintain consistent branding while using market insights to improve marketing tactics over time. This position is full-time (1.0 FTE) and based in Saint Augustine, FL.

What You’ll Do

• Develop and execute marketing communication strategies focused on brand awareness and engagement.
• Support content creation and distribution across digital and print platforms.
• Manage social media channels to increase audience interaction.
• Assist with promotional events and campaigns aligned with business objectives.
• Coordinate with internal teams and external vendors to ensure consistent branding.
• Monitor market trends and competitor activity to refine marketing tactics.
• Prepare reports to evaluate marketing effectiveness.
• Maintain marketing databases and tools to improve workflow efficiency.

What You’ll Need

• Bachelor’s degree in marketing, Communications, Public Relations, or a related field required.
• Two (2) or more years of experience in marketing, communications, public relations, or a related field.
• Proficiency with Microsoft Office and marketing software, including content management systems (CMS) or digital communication tools.
• Experience planning, coordinating, and executing marketing campaigns, events, promotional initiatives, and integrated communication strategies.
• Strong analytical, reporting, organizational, and project management skills, including the ability to manage multiple priorities.
• Knowledge of healthcare marketing, branding, regulatory compliance, and communication best practices.
• Excellent written, verbal, and interpersonal communication skills with the ability to collaborate across diverse teams, leadership, and external stakeholders.
• Social Media Experience within a Healthcare System.

Tools and Technologies

• Microsoft Office
• Marketing software
• Content management systems (CMS)
• Digital communication tools

Work Setting

• Onsite
• UF Health Flager Hospital
• Saint Augustine, FL