Marketing Communications Specialist

Responsibilities

• Assist in implementing marketing communication strategies; draft plans and assets for campaigns.
• Execute and monitor tactics across channels, providing feedback to optimize results.
• Collaborate across teams and partners to craft engaging messaging and content for web, social media, email campaigns, and other collateral.
• Keep business and product teams informed about the status of materials.
• Maintain clear communication with leaders and critical stakeholders.
• Support project, account, and supplier management with strong marketing and business acumen.
• Prepare and run virtual and in-person events that deliver memorable experiences and strengthen the Cummins brand.
• Monitor and analyze campaign performance data, delivering insights and recommendations to enhance marketing effectiveness.
• Apply knowledge of digital marketing tools, trends, and channels to optimize campaigns.
• For digital initiatives, assist with planning, execution, and management of digital campaigns across digital channels.
• Learn and uphold Cummins brand standards.

Requirements

• Exempt, entry-level, full-time position.
• Master's degree in Marketing.
• Strong organizational and project coordination skills; ability to manage multiple priorities in a fast-paced setting.
• Proficiency with Microsoft Office; familiarity with marketing, digital, or collaboration platforms.
• Strong written and verbal communication, attention to detail, and professional interaction with internal stakeholders.
• Ability to work independently, learn quickly, and proactively solve problems with a collaborative mindset.

Technologies

• Microsoft Office
• Adobe Creative Suite
• Canva
• Content Management Systems

Core Responsibilities / Activities Unique to the Role

• Support executional excellence across global marketing operations, including event logistics, campaign coordination, trade show preparation, digital content updates, reporting, and asset management.
• Coordinate cross-functional marketing activities with regional teams, product managers, agencies, and internal stakeholders to ensure projects move forward on time with strong communication alignment.
• Assist in developing and maintaining marketing playbooks, templates, activity calendars, dashboards, and operational processes to improve team efficiency and scalability.
• Support content creation and visual execution needs, including graphic design support, social media assets, and coordination of marketing materials for launches and events.

Early Careers / Entry Level Requirements

• External candidate must have completed a degree from an accredited US University within the past 2 years.
• External candidate must currently reside in the US.

Job Details

• Job: Communications
• Organization: Cummins Inc.
• Role Category: On-site with Flexibility
• Job Type: Exempt - Entry Level
• Min Salary: 85000
• Max Salary: 85000
• ReqID: 2429649
• Relocation Package: Yes
• 100% On-Site: No

Equal Opportunity and E Verify

At Cummins, we are an equal opportunity and affirmative action employer dedicated to diversity in the workplace. Our policy is to provide equal employment opportunities to all qualified persons without regard to race, gender, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity and/or expression, or other status protected by law. Cummins validates the right to work using E-Verify.