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Job Description

Responsibilities

  • Photograph product shots, lifestyle imagery, retail displays, and events
  • Produce short-form videos for social channels
  • Edit photos and videos for campaigns
  • Keep digital asset libraries well organized
  • Design digital and print-ready materials such as posters, banners, menus, ads, and postcards
  • Create assets for in-store, website, email, social, and third-party advertising
  • Ensure brand consistency across all creative outputs
  • Prepare files for print and digital distribution
  • Plan, produce, and schedule content across platforms
  • Engage with followers and monitor industry trends
  • Measure performance and optimize content accordingly
  • Refresh website content, product pages, banners, and promotions
  • Maintain accurate retail and wholesale menus
  • Ensure consistency across online ordering platforms
  • Develop and launch email and SMS campaigns
  • Manage segmentation and customer lists
  • Support loyalty program engagement and retention efforts
  • Travel to retail and wholesale locations across Maine
  • Assist with in-store marketing, displays, and promotional setups
  • Represent Cannabis Cured at events, pop-ups, and activations
  • Capture on-site content and uphold brand standards across locations
  • Assist with campaign planning and execution
  • Coordinate promotional materials and merchandise
  • Ensure compliance with Maine cannabis marketing regulations
  • Monitor competitors and industry trends

Requirements

  • 1–3 years of marketing, content creation, social media, or design experience
  • Experience with photography and basic photo/video editing
  • Proficiency with Adobe Creative Cloud (Photoshop, Illustrator, InDesign), Canva, or similar tools
  • Experience managing social media platforms and content calendars
  • Familiarity with cannabis website platforms (Dutchie, APEX, or similar)
  • Email marketing experience (Mailchimp, DutchieLoyalty, or similar)
  • Strong communication, organization, and time-management skills
  • Ability to manage multiple projects independently
  • Valid driver’s license, reliable personal vehicle, and willingness to travel statewide
  • Ability to transport and install marketing materials as needed

Technologies

  • Adobe Creative Cloud
  • Photoshop
  • Illustrator
  • InDesign
  • Canva
  • Dutchie
  • APEX
  • Mailchimp
  • DutchieLoyalty
  • Google Analytics

Benefits

  • Flexible part-time schedule (25–30 hours per week)
  • Mileage reimbursement for approved travel
  • Opportunity to grow into a full-time Marketing Manager role
  • Creative ownership over brand marketing initiatives
  • Employee discounts
  • Collaborative, fast-paced work environment

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