Marketing Associate
Job Description
The Marketing Associate at Saphire Event Group helps grow brand awareness across its venue portfolio through campaign execution, content creation, and lead-driving activities. Based in Walpole, MA (onsite), this full-time role supports marketing across digital channels, local promotions, community engagement, and client communications.
Working in a shared office within a fast-paced, collaborative, creativity-driven team, you will contribute to marketing reporting, vendor and partner collaboration, and ongoing website and social optimization.
Key Responsibilities
- Assist with developing and executing marketing and advertising campaigns across digital and local media.
- Support photo shoots, tastings, open houses, and marketing events.
- Keep website content and imagery current and optimized.
- Manage vendor relationships to obtain photos, approvals, and collaborative content.
- Maintain and organize Saphire Event Group’s digital asset library in Canto.
- Create monthly and quarterly social media and marketing performance reports.
- Track campaign effectiveness and share insights to improve future efforts.
- Assist with competitive research and trend analysis.
- Research and identify new marketing partners, influencers, and vendor collaborations.
- Engage with vendors and industry partners across social platforms to strengthen relationships.
- Explore opportunities for SEG participation in community events, fundraisers, and local initiatives.
- Support internal communications, including quarterly newsletters and company-wide e-blasts.
- Assist with the Client Gift Program including tracking, ordering supplies, printing notes, shipping, and survey follow-up.
- Represent SEG professionally and positively with clients, employees, and vendors.
Requirements
- Bachelor’s degree in Marketing, Communications, or related field, or equivalent experience.
- Proficiency in Microsoft Office, Canva, CMS platforms, and Adobe Creative Cloud (Photoshop, InDesign).
- Strong understanding of social media platforms and digital trends.
- Excellent copywriting and creative storytelling skills.
- Highly organized, deadline-driven, and able to manage multiple projects at once.
- Passion for weddings, events, and hospitality.
- Self-motivated, energetic, and confident.
- Basic knowledge of SEO, keyword research, and Google Analytics.
- Photography, video editing, or drone footage experience is a plus.
Technologies
- Microsoft Office, Canva, CMS platforms
- Adobe Creative Cloud, Photoshop, InDesign
- Canto
- SEO, Google Analytics
Benefits
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Referral program
- Vision insurance
Physical Requirements
- Ability to sit for extended periods and lift up to 10 pounds.
- Must be able to type at least 60 WPM.
- Travel to all SEG venues required, with some evenings and weekends as needed.
Hours
- Full-time position with minimum 40 hours per week.
- Nights and weekends as needed for events or content capture.
Communication & Language Skills
- Strong written and verbal communication skills.
- Ability to craft persuasive, engaging marketing copy.
- Comfortable networking with vendors and industry partners.
Salary: USD 23 - 26 per hourly.