Manager, eCommerce Marketing
Job Description
Manager, eCommerce Marketing will own strategy, execution, and measurable performance for assigned eCommerce marketing capabilities for Golf Galaxy at DICK'S Sporting Goods.
Responsibilities
- Own the strategy, roadmap, and performance outcomes for assigned eCommerce marketing capabilities
- Convert enterprise priorities into actionable plans across marketing, content, and customer experience
- Set annual and seasonal growth strategies focused on athlete engagement, conversion, retention, and revenue
- Track business performance and surface opportunities to optimize results
- Provide recommendations supported by customer insights, analytics, and market trends
- Plan and prioritize digital experiences, content strategies, and campaign activations within the assigned area
- Partner with Merchandising, Product, Technology, and Marketing teams to improve customer journeys and athlete engagement
- Ensure content, personalization, campaigns, and experiences align to enterprise business priorities
- Drive continuous optimization of site experience, discoverability, and customer relevance
- Support testing, innovation, and customer-focused improvements
- Lead execution planning for major business moments, seasonal campaigns, category priorities, and marketing initiatives
- Coordinate with Loyalty, Brand Marketing, Media, and Merchandising teams to maximize demand generation opportunities
- Ensure campaigns are integrated, customer-centric, and optimized across digital touchpoints
- Review results and deliver post-campaign recommendations to improve future performance
- Act as the primary business lead for assigned capabilities and initiatives
- Influence prioritization, resource allocation, and investment decisions tied to growth and athlete experience
- Lead complex projects requiring alignment across multiple teams
- Communicate strategy, business performance, risks, and opportunities to senior leadership
- Lead, coach, and develop a team of Planners and Specialists
- Build organizational capability through effective performance management, coaching, and development
- Promote a culture centered on accountability, collaboration, innovation, and customer obsession
- Identify process improvements that increase team effectiveness, scalability, and operational excellence
Requirements
- Bachelor's Degree
- 7-10 years of experience
- Experience in Marketing, Business, Merchandising, Communications, or a related field
- Experience in eCommerce, retail, and/or merchandising, with a strong analytical mindset and excellent communication skills
Virtual Requirements
- Candidates do not use AI tools (such as ChatGPT or others) during interviews or assessments
- Cameras must be on during all virtual interviews
- AI tools are not permitted to be used by the candidate during any part of the interview process
- Offers are contingent upon a satisfactory background check, which may include ID verification
Role Details
- Role: Manager, eCommerce Marketing (Golf Galaxy)
- Location: Coraopolis, Pennsylvania (onsite)
- City/State: Pittsburgh, Pennsylvania
- Job area: Full time
- Job ID: 202637012
- Job category: Advertising/Marketing