Life Science Marketing Manager

OPS Diagnostics LLC is seeking a Life Science Marketing Manager to strengthen its marketing engine in life-science diagnostics. This onsite role in Lebanon, NJ combines website and digital growth with technically accurate content development, cross-functional planning, and regular collaboration with the President and senior management.

Key Responsibilities

• Improve, update, and expand website content to strengthen search visibility; review traffic and user behavior; recommend changes that increase qualified inquiries and sales opportunities.
• Partner with scientists and senior management to translate technical information, research papers, application data, and customer needs into accurate webpages, application notes, product literature, email campaigns, and social posts.
• Maintain a consistent presence on relevant social platforms, with emphasis on LinkedIn; develop content calendars; monitor results.
• Plan and execute targeted campaigns, conference activities, customer outreach, product promotions, and special events; assess outcomes and refine future efforts.
• Analyze and segment markets, identify potential customers and business partners, monitor competitors, and uncover opportunities across biotechnology, diagnostics, molecular testing, microbiology, and related life-science markets.
• Maintain and analyze CRM data, marketing metrics, website analytics, and campaign results to support targeted outreach and sound decision-making.
• Develop tools and content that support the sales team throughout the customer journey and help build new and existing customer relationships.
• Organize marketing execution across a fluid team involving Business Development, R&D, Customer Service, and Sales, ensuring agreed activities are completed accurately and on time.

Required Qualifications

• Bachelor’s degree or higher in a life-science discipline.
• Professional experience in marketing, scientific communications, business development, digital content, or a closely related role.
• Proven ability to understand scientific or technical information and explain it clearly to customers and other audiences.
• Strong writing, editing, and verbal communication skills, with careful attention to scientific accuracy, grammar, and detail.
• Strong technical aptitude and confidence learning and using web-based tools, content-management systems, analytics platforms, CRM software, social-media tools, Windows OS, and Microsoft Office.
• Excellent organization, follow-through, time management, and the ability to manage multiple priorities.
• Ability to work independently, take ownership of projects, and collaborate effectively with senior management and cross-functional teams.
• Ability to commute to Lebanon, New Jersey, for an in-person position.

Preferred Qualifications

• Experience marketing life-science, biotechnology, laboratory, diagnostic, or research products and services.
• Hands-on experience with website content management, SEO, web analytics, LinkedIn or other B2B social media, email marketing, and CRM systems.
• Working knowledge of basic HTML and the ability to coordinate effectively with web developers or independently make routine website updates.
• Experience developing technical literature, application notes, product pages, presentations, or other scientific sales materials.
• Experience using AI-assisted research, writing, or marketing tools responsibly, including checking outputs for scientific accuracy.

Technologies

• content-management systems
• analytics platforms
• CRM software
• social-media tools
• Windows OS
• Microsoft Office
• LinkedIn
• email marketing
• CRM systems
• HTML

Compensation and Benefits

• Base salary: USD 60,000 to 70,000 per year, depending on experience.
• Performance bonuses: up to $10,000 per year based on company and individual performance.
• Healthcare allowance/health insurance
• Paid time off
• Retirement plan
• Profit sharing
• Family-friendly work environment
• 401(k)
• Health insurance

About the Ideal Candidate

The successful candidate is curious, resourceful, assertive, organized, and comfortable working at the intersection of science, technology, and business. The role emphasizes attention to detail, strong questioning, fast learning of new systems, and the ability to move from planning to hands-on execution. This position is intended for someone who wants their work to produce clear, visible impact rather than only supporting a small portion of a larger marketing function.

How to Apply

• Submit a résumé and a cover letter or introductory message.
• The message should explain how your life-science education and your marketing, writing, web, social-media, or other technical experience prepare you for the role.
• Applications submitted without a cover letter or message will not be considered.
• Work location: in person.