Influencer Marketing Manager

Drive influencer marketing strategy for Fontainebleau Las Vegas in Las Vegas, NV while partnering across creative and social teams.

Responsibilities

• Develop and implement a comprehensive influencer marketing strategy aligned with brand marketing goals and objectives
• Track influencer trends, emerging platforms, and social media changes to keep campaigns current
• Identify, vet, and onboard influencers whose audiences and values align with the brand
• Plan influencer campaigns that spotlight the property, including unique experiences, lifestyle, and nightlife
• Manage influencer outreach, negotiations, contracts, deliverables, and post-campaign follow-ups
• Maintain relationships with influencers, talent managers, and brand advocates for long-term partnerships
• Collaborate with the creative studio and cross-functional teams to produce cohesive, on-brand influencer and social content
• Partner with the social team on the content calendar to support timely posting, campaign alignment, and consistent messaging
• Provide creative direction and content guidelines to influencers for brand compliance and storytelling consistency
• Monitor social and influencer channels for trends, brand mentions, and partnership opportunities
• Use social media analytics tools to measure performance and ROI, optimizing campaigns using insights
• Deliver regular performance reports and recommendations to improve future influencer efforts
• Coordinate with external agencies, PR, and contractor teams to streamline influencer activity across marketing initiatives
• Develop partnerships and collaborations that enhance brand visibility and match brand values
• Manage influencer budgets, comps, gifting, and activations to support efficient use of resources
• Support planning and execution of influencer events, stays, and experiences to generate authentic content
• Perform additional duties as needed to support evolving marketing priorities

Requirements

• Must be at least 21 years of age
• Bachelor’s degree in Marketing, Communications, or a related field (preferred and also required in the listing)
• Proven experience as a Social Media Manager or similar role
• In-depth knowledge of social media platforms, trends, and best practices
• Strong written and verbal communication skills
• Creative mindset with the ability to think outside the box
• Experience using social media analytics tools
• Photography skills are a plus
• Excellent multitasking and project management skills
• Ability to work a flexible schedule including nights, holidays, and weekends
• Comfort working in a fast-paced, busy, and somewhat stressful environment with high call volume

Technologies

• Social media analytics tools

Benefits

• Salary range: USD 75,000 - 85,000 per year
• Salary will be commensurate with experience, skill set, qualifications, competencies, internal equity, and market data alignment

Diversity Commitment

• Fontainebleau Las Vegas is committed to an inclusive space and sense of belonging
• Belief that the workforce should reflect community diversity, with diverse voices intentionally integrated
• Foster a culture of difference and promote inclusive behaviors across the Company
• Goal to create a positive environment encouraging equality, inclusion, empowerment, and respect

Certificates, Licenses, Registrations

• Member must be able to qualify for licenses and permits required by federal, state, and local regulations

Language Skills

• Ability to read and interpret documents in English (safety rules, operating and maintenance instructions, procedure manuals)
• Ability to read and communicate verbally in English
• Written communication skills in English may be required

Reasoning Ability

• Apply common sense understanding to carry out instructions in written, oral, or diagram form
• Deal with problems involving several concrete variables in standardized situations

Physical Demands

• Regularly required to stand and use hands and fingers to handle or utilize objects, tools, or controls
• Frequently required to reach with hands and arms and talk or hear
• Vision abilities required: close vision and peripheral vision
• Lift/move requirements: regularly up to 10 lbs, frequently up to 25 lbs, occasionally up to 50 lbs
• Must be able to push, pull, reach, bend, twist, stoop, stack, crouch, kneel, and balance in varying work areas, including confined spaces

Work Environment

• Noise level is usually moderate
• May be exposed to an environment containing unrestricted secondhand tobacco smoke

Pay Transparency

• Compensation program designed to attract, motivate, and retain Members
• Strive to provide market-competitive compensation
• Salary commensurate with experience and skill set, including internal equity and market data alignment
• Compensation process designed to be fair and simple, supporting understanding of Company goals and career development opportunities